Coca-Cola Offers Sleepover in the Christmas Truck

Coca-Cola Offers Sleepover in the Christmas Truck

Coca-Cola is offering people to have a sleepover in its famous Christmas truck in a partnership with Laterooms.com. The truck has been decorated with fairy lights, a woodland snow scene, a festive fireplace and a Christmas tree. Guests will be able to listen to Christmas music during their stay, watch their favourite festive film, open […]

Budweiser to Launch Barley into Space in December to Begin Research on Future of Beer

Budweiser to Launch Barley into Space in December to Begin Research on Future of Beer

Budweiser is upholding its commitment to be the first beer on Mars by confirming upcoming experiments on the International Space Station with plans to send and study barley – one of its key ingredients – into space in early December. The reason? Earlier this year at the South by Southwest conference, Budweiser announced its goal […]

Wild Turkey Ambassador Matthew McConaughey Fittingly Hands Out Turkeys for Thanksgiving in Charitable Drive

Wild Turkey Ambassador Matthew McConaughey Fittingly Hands Out Turkeys for Thanksgiving in Charitable Drive

Actor Matthew McConaughey is taking the lead for another campaign for Wild Turkey, a bourbon for which he is creative director and brand ambassador. This time he’s a food delivery star for the brand, handing out over 4,500 turkeys to the residents of Lawrenceburg, Kentucky, where the bourbon is based, just in time for Thanksgiving. […]

Mentos Team with Aston Merrygold to Help People Break the Ice on #WorldHelloDay

Mentos Team with Aston Merrygold to Help People Break the Ice on #WorldHelloDay

 Mentos, the world’s number two candy brand, is celebrating World Hello Day on 21st November with an exciting campaign for its limited edition Say Hello mint and fruit rolls. Teaming up with popstar and Strictly Come Dancing competitor Aston Merrygold, the brand is driving footfall in-store to boost sales of the amusing candies that […]

Gatorade and Usain Bolt Launch New Stat in Cricket ‘The Bolt Rate’

Gatorade and Usain Bolt Launch New Stat in Cricket ‘The Bolt Rate’

 Gatorade, in partnership with Eleven and TBWA Sydney, has created a new explosive cricket metric which has the potential to change the way the game is analysed, discussed and celebrated by fans. For the first time ever, the new measurement – Bolt Rate – will record the players’ run speed between wickets during the […]

McDonald’s and Leo Burnett Manila Help Feed Families with the McDelivery Pin on All Soul’s Day

McDonald’s and Leo Burnett Manila Help Feed Families with the McDelivery Pin on All Soul’s Day

 November 2nd was All Soul’s Day in The Philippines. A day when families in the Philippines troop to cemeteries to visit their dearly departed. They stay for the day. Some even stay overnight. The deluge of families also means huge traffic in these areas. It becomes difficult to get out for food. And food […]

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