foodora Delivers Top Melbourne Retailers Lunch via Drones in Experiential Campaign

foodora Delivers Top Melbourne Retailers Lunch via Drones in Experiential Campaign

Restaurant delivery service foodora has joined forces with Melbourne-based innovation and experience agency IE Digital, to gather some of the biggest and most influential names in retail, and served them lunch with a difference – delivered by drones. Drones have been the hot topic of conversation of late, in relation to the advancements of food […]

Cheetos Releases First-Ever Luxury Holiday Book

Cheetos Releases First-Ever Luxury Holiday Book

Cheetos unveiled the brand’s first-ever online store, featuring a never-before-seen collection of luxury items to meet the desires of every grown-up on your holiday list who needs a special dash of Cheetos fun. From the finest loungewear and paw-shaped furniture to Cheetos-hued bronzing crème, the Cheetos Store offers fans an exclusive collection of the most […]

Lidl Lets Customers Vote on Christmas Prices in Social Media ‘First’

Lidl Lets Customers Vote on Christmas Prices in Social Media ‘First’

Listen up! The more you tweet about LOBSTER, the more the price drops. Clawsome! Full info: https://t.co/wEtE7YhrEz pic.twitter.com/fEujvZ8xd4 — Lidl UK (@LidlUK) November 21, 2016 Lidl UK has unveiled an ‘industry first’ social media initiative that allows customers to crowdsource the prices of select Christmas products. The Twitter-based strategy means the more customers tweet about […]

Most Contagious Returns in December and Final Batch of Tickets up for Grabs!

Most Contagious Returns in December and Final Batch of Tickets up for Grabs!

December 7th sees the return of  Most Contagious, which is the acclaimed year-end event staged by Contagious in London. It makes sense of the most important trends in marketing, technology and consumer culture from the past year and analyses what impact these ideas will have on the immediate future for brands and agencies. The event includes […]

Space Chosen by Pasta Brand Barilla for UK-wide Experiential Tour

Space Chosen by Pasta Brand Barilla for UK-wide Experiential Tour

Creative agency Space has been appointed by premium pasta brand, Barilla to deliver a brand experience campaign aimed at educating consumers on how to expand the range of their pasta cooking skills. Activity will kick off in mid November with a regional tour visiting London, Birmingham, Manchester, Leeds and Sheffield. Space has assembled a team […]

Kellogg’s Rice Krispies Team with Toys for Tots & Instagram’s Misterkrisp to Help Give Joy to Children in Need

Kellogg’s Rice Krispies Team with Toys for Tots & Instagram’s Misterkrisp to Help Give Joy to Children in Need

In partnership with Toys for Tots and treat-maker extraordinaire Misterkrisp (aka Jessica Siskin), Kellogg’s Rice Krispies is encouraging families to embrace this season of giving with the Rice Krispies “Treats 4 Toys” program. For every Rice Krispies treat they make and share using #Treats4Toys, Rice Krispies will donate a gift to Toys for Tots to help […]

Absolut Infuses New Social Electricity into Holiday Season with Return of Limited Edition Absolut Electrik Bottle

Absolut Infuses New Social Electricity into Holiday Season with Return of Limited Edition Absolut Electrik Bottle

Starting November, Absolut, with ride-sharing app Lyft, will help nightlife lovers kick-off the holiday season by bringing together new friends, experiences and social surprises – inspired by the return of its limited edition electric blue bottle, Absolut Electrik. Kicking off in NYC on November 4th, the partnership aims to infuse a new sense of social […]

Perrier Launches ARTXTRA, New Program to Support Contemporary Artists

Perrier Launches ARTXTRA, New Program to Support Contemporary Artists

Perrier Sparkling Natural Mineral Water announces the launch of ARTXTRA, a new arts initiative presented by Perrier to support emerging contemporary artists. Perrier is inviting consumers to vote online here, where each artist will be featured alongside their proposed packaging designs, to help select one of three shortlisted artists as the first-ever Perrier Artist of the Year. […]

Bacardi Create Immersive Haunted House in Brooklyn to Celebrate Halloween

Bacardi Create Immersive Haunted House in Brooklyn to Celebrate Halloween

Brands love to capitalize on holidays, especially Halloween. For Bacardi, it’s a much more natural fit—the bat logo lets the brand lean into that aesthetic. So over Halloween weekend, the alcohol giant unveiled its latest effort, an immersive haunted house called “Nocturnal Awakening,” from Kenzo Digital. Staged inside a party at Brooklyn Navy Yard in New […]

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