Castello del Poggio has a fresh rebrand by drinks design specialist Denomination to elevate its position in the US market, and compete with challenger brands from within the sweet wine and Italian sectors. Zonin1821 – the largest private vine-growing and winemaking company in Italy and owner of Castello del Poggio – approached Denomination because it […]
Sheese, the award-winning dairy-free cheese brand from Bute Island Foods has been rebranded by The Space Creative, the brand’s first major refresh in its long history. The bold and playful new packaging, which will roll out across Sheese’s extensive range, reflects the versatility of each product, encouraging dairy-free seekers to use Sheese to create delicious […]
Rebrand for Native Snacks – the plant-based brand that’s bringing delicious and good-for-you Super Street Snacks to rival the mainstream savoury snack players.
The Native Snacks’ rebrand brings to life the business’ mission to harness the power of street food and create a buzz in every pack. Brighter colours and a bolder design increase consumer appeal and improve Native Snacks’ on-shelf presence whilst the refreshed brand world is bolder, livelier and really encapsulates the energy of street food. […]
Burger King’s identity is getting a whopper of a refresh, with its first new logo in more than 20 years.Using colors inspired by its “real and delicious food,” the fast food chain unveiled Thursday a retro-influenced new identity that includes a redesigned (yet recognizable) logo and new food packaging, employee uniforms and signage in its soon-to-be remodeled […]
Subway is rebranding its classic cookie sweet snack product across EMEA with a new design created by its agency Above+Beyond. The new EMEA Subway Cookies identity takes traditional patterns and typography to give the product a joyful and colourful look. Above+Beyond’s work on the new identity started with creating a typographic “COOKIES” logo-marque. The agency […]
December 2020 sees the re-launch of Mia & Ben , a new brand that’s set to shake up and shape up the baby & toddler food scene with their fresh, chilled, organic purees. By using the latest food tech and the freshest, organic ingredients, Mia & Ben has created a range with all the taste, texture, flavour and goodness […]
Award-winning mixers Brand Double Dutch launch a striking and disruptive new rebrand, focussed on its distinction, flavour and fun. Double the flavour, double the taste, Double Dutch was set up by Dutch twins Joyce and Raissa, after noticing a gap in the market for a mixer that was bold, experimental and unique. Industry entrepreneurs, with […]
SIPLING IS NOW SAVYLL!
NON-ALCOHOLIC drinks challenger, Sipling has re-branded as Savyll following expansion into international markets, with a fresh NPD line-up across its premium ready-to-drink cocktail range. As part of launches into the Middle East and Asia, a new name was required to resonate with global consumers and to ensure a consistent brand identity across all markets. Following the success […]
East London Liquor Co. now has a brand full of fighting spirit. The rebrand by Ragged Edge squares up to the increasingly rarified craft spirits category by offering decent booze at a decent price. While East London Liquor Co. had already established itself as a favourite among bartenders, it was time to build a brand to speak […]
The Leeds-based strategic branding agency positions Masons as the ‘definitive gin brand’ with full rebrand and distinctive bottle design.
Following a fire in 2019 that destroyed their distillery, founders Karl and Cathy Mason seized the opportunity to come back stronger with a brand as distinctive as their gin. The Yorkshire-based company approached Robot Food to help distil their values into one compelling purpose: to be ‘the definitive gin brand’, one that people would ask […]