Tostitos and Sabra, marquee snack brands from PepsiCo, are making it even easier for friends and family to get together this Cinco de Mayo. The brands are teaming up with U.S. rideshare company Lyft, to offer ride credits to help consumers get to and from their Cinco celebrations safely. For a limited time, specially-marked Tostitos bags […]
Chip brand Tostitos has enlisted leather-jacketed action star Jean-Claude Van Damme to help bring friends together, so he doesn’t have to replace your friends at gatherings. The campaign encourages people to get together throughout the year and Van Damme is the catalyst for the new tagline for the brand, “Get Together Already.” In a series […]
This holiday season Tostitos, one of the flagship brands from PepsiCo’s Frito-Lay division, is calling on snackers to not only give thanks as they get together with loved ones, but to also give back, through a partnership with The Salvation Army. Tostitos will make a donation for every bag of its new Yellow Corn Bite […]
From wearing special jerseys and socks to sitting on the same section of the couch every Sunday, NFL fans will do just about anything to help their favourite team win. Kicking off the 2017 season, Tostitos, the Official Chip and Dip of the NFL, is giving fans another way to help their team rack up […]
Doritos might have crashed out of the Super Bowl after a decade of fun ads, but Frito-Lay still has a few party tricks up its sleeve for this year’s big game. The chip maker’s Tostitos brand has made a limited-edition “Party Safe” bag that can tell when you’ve been drinking, and will help you get […]
With the match-ups decided and excitement around college football surging, Tostitos – the brand known for making life a party – is getting the 2014 Fiesta Bowl festivities started early this year. Together with hip hop music icon and former high school football standout Nelly, the Tostitos brand is sharing ultimate party must-haves to get […]
No bowl is safe with nearly half of Millennial men, ages 18-34, admitting to conducting the biggest party foul in the book: double-dipping. To celebrate National Chip and Dip Day on March 23, Tostitos, a leading brand from PepsiCo’s Frito-Lay division, conducted a survey with ORC International interviewing more than 1,000 Americans from Feb. 14-17, […]