The latest TV campaign for Kellogg’s follows the adventurous story of a young boy’s experience of lockdown with his father as he prepares to return to school. The campaign has been created by K1, a customised Power of One team from Publicis Groupe which brings together the best in creative and digital expertise from Leo Burnett […]
Saputo Dairy Crest has launched a heart-warming TV campaign to support the government message to stay at home, and position the Cathedral City cheese as the perfect staple to liven up meals during lockdown. Cathedral City Stay Home from Grey London on Vimeo. Created by Grey London, ‘Stay Home’, launched on Saturday evening during Britain’s […]
Coca-Cola has reintroduced its Jeera masala soda brand, RimZim. The company is tapping into the emergent trend of consumers experimenting with flavours and formats. The TV commercials use light hearted humor to emphasise the intriguing great taste of the beverage, thereby positioning ‘RimZim’ as the Asli Chatpata drink. The tagline ‘Atpata nahin, chatpata’ is in […]
A new integrated campaign for Nescafé Gold is set to launch as the coffee brand rolls out its richer tasting barista style coffee across Australia. The latest creative showcases how meaningful connections are rare, precious and worth saving, because they truly enrich people’s lives. Individuals will meet around 80,000 people in their lifetime, but […]
Pizza Hut has launched its new brand platform to rekindle Singaporeans’ love for simple, uncomplicated food in the face of ever-changing foodie fads. The campaign created by Ogilvy Singapore is the agency’s first work on the newly acquired account. ‘Your Slice of Simple’ celebrates Pizza Hut’s simple, delicious pizza experience, with the focus on Pizza […]
We’ve all done it and we’ve all regretted it. Trying way too hard to make a first move on your crush. If only someone had been there to steer us in the right direction like Cornetto does in their latest campaign. Studies show that perfectionism among young people is on the rise and fear […]
Powerade isn’t just a sports drink. It turns an athlete into a magically unstoppable force of nature, says a tongue-in-cheek new ad from Wieden + Kennedy Portland. The :30 opens on an old timer working the register at a convenience store. He’s about to ring up a bottle of blue Powerade sitting on the counter. […]
Celebrating its centenary, SPC, Australia’s oldest and proudest fruit producing business, has released a new masterbrand TVC via Leo Burnett Melbourne, celebrating the best of the company from the past 100 years. Whether it’s the traditional peaches on a pavlova or a baked bean jaffle, SPC has been a staple in Australian households for […]
Coca-Cola China has once again revived its festive ‘Clay Doll’ figures to help promote Chinese New Year festivities. The commercial from McCann Shanghai features “evolved and refreshed” versions of the animated dolls, which first appeared in Coca-Cola festive campaigns in 2001. Modelled on Chinese traditional folk dolls, the brand usually depicts the pair as gleefully […]
If you’re looking for your 15 minutes of fame, here’s your chance: Kraft is asking families across the country to submit photos and videos of themselves on Super Bowl Sunday for a chance to appear in the brand’s game day ad, which will air during the second half. Starting bright and early on Feb. […]