Family and Friends has created the look for a new Warburtons snack range Escapes in a bid to enhance the brand’s ‘better for you’ credentials. Family and Friends was appointed alongside strategic consultancy The Tulip Partnership and commissioned to rethink the brand proposition, undertake consumer research, name the range and develop a new look. Family […]
Nestlé is continuing to invest in Europe with the inauguration of a new £35 million water bottling facility in the United Kingdom. The Nestlé Waters factory in the town of Buxton, which bottles Buxton natural mineral water and Nestlé Pure Life spring water, is the latest in a series of investments the company has made […]
Guinness, one of the world’s best-loved and most distinctive beers, is calling on revellers around the world to celebrate this St Patrick’s weekend in style and ‘Paint the Town Black’. This year, Guinness will be marking St Patrick’s weekend in their trademark way. With ‘Paint the Town Black’-inspired celebrations taking place around the globe – fans […]
FAGE UK has announced it is to launch a new gourmet natural yoghurt brand which will hit supermarkets from mid-March. FRUYO yoghurt comprises exceptionally thick, fat-free Greek yoghurt, combined with refreshing real fruit pieces. This is the first NPD that FAGE UK has launched since its TOTAL 0% Greek Yoghurt split pot range in February […]
One of UK’s leading oatcake brand, Nairn’s Oatcakes, has launched a ‘Gluten Free Easy Porridge’ – the first ‘free from’ instant porridge pot on the market. This new product from Nairn’s is ideal for those in search of a hot, gluten free breakfast option and is easily portable, meaning it can be enjoyed on the […]
Fresh off the mark – gourmet coffee company, Marley Coffee founded by Bob Marley’s son, Rohan, will be creating a stir at this year’s IFE (the international food and drink event) held at ExCel London from 17-20 March. Sampling a selection of its premium organic blends, Marley Coffee continues to build on its ambitious expansion […]
Newly launched drinks website Alexander & James takes inspiration from the bygone era of grand department stores to create a premium online shopping experience. The website offers delivery of high-end spirits and liqueurs, alongside impeccable service, expert advice and deluxe presentation. A&J invites shoppers to customise purchases from the site with personalised gift cards, complementary […]
A recent research shows that Mary Berry is the person most people in the UK would like to bake with and over 60% of respondents get their cake inspiration from family and friends, followed by the ever growing popularity of baking and cookery programmes on television, as well as books and magazines. The research, released […]
Yorkshire Tea are set to unveil a new TV ad and sponsorship of the England Cricket team in a 3 year sponsorship deal that will see them celebrate the “Yorkshire Tea Break” across cricket grounds nationwide. The supporting TV ad, created by Beattie McGuinness Bungay depicts a joyous celebration of tea, showing Yorkshire Tea’s unique […]
In its fifth year of celebrating Parmigiano Reggiano, Whole Foods Market will “crack away” in order to take back the crown for the largest number of wheels of Parmigiano Reggiano simultaneously cracked. The organic and natural foods grocer previously set the record in 2008 and will sharpen its knives to attempt it again on March […]