New Coffee Company Offers Premium Alternative To Nespresso Capsules

New Coffee Company Offers Premium Alternative To Nespresso Capsules

To meet overwhelming customer demand, HiLine Coffee Company has launched seven new espresso blends that capture the richness and diversity of New York’s coffee culture in convenient Nespresso compatible capsules. Named after New York City neighborhoods that host some of the best cafes in the world, HiLine Coffee’s new blends provide a range of intensity […]

Wine That Comes In Cans, Just Like Beer

Wine That Comes In Cans, Just Like Beer

Oregon-based Union Wine Company has decided to put their Underwood Pinot Noir and Pinot Gris into cans instead of bottles—while this saved them 40% of their packaging costs, the decision was actually made as an attempt to revamp the wine-drinking experience. Based on its philosophy of “making great craft wine minus all the fuss”, this […]

Kerrygold Introduces Dubliner Cracker Cut Cheese

Kerrygold Introduces Dubliner Cracker Cut Cheese

Dubliner, Kerrygold‘s most popular cheese in the U.S., is now available in convenient, cracker-size slices to satisfy consumer demand for healthy, good-tasting snacking choices.  A mature cheese with elements of a fine Cheddar, nutty quality of a Swiss and the piquant bite of aged Parmesan, Dubliner is crafted in Ireland with milk from grass-fed cows […]

Starbucks Designs A Stylish, Minimalistic Cup For Tea Drinkers

Starbucks Designs A Stylish, Minimalistic Cup For Tea Drinkers

Starbucks unveiled its newest outpost, Teavana. Unlike the company’s other 13,000+ stores, Teavana will only carry tea and it will be served in a calm environment specifically designed to lure the 158 million Americans who prefer Chamomile over cappuccinos. In addition to an interior design that caters to tea drinkers–here food displays come after you […]

Proximo Launches ‘Enough Said’ Campaign With Ray Liotta

Proximo Launches ‘Enough Said’ Campaign With Ray Liotta

http://www.youtube.com/watch?v=ArIWEM2znO8 Proximo spirits has launched a global campaign to promote its 1800 Silver Tequila brand. Devised by VIA Agency, the campaign is based on the premise that the premium tequila landscape is too cluttered with style and flash and too little substance. Three 60-second and one 15-second spots starring Ray Liotta have been created, suggesting […]

U.S. Beer Consumption Increases; Rising Demand for Higher-Priced Offerings

U.S. Beer Consumption Increases; Rising Demand for Higher-Priced Offerings

The beer industry saw gains in both dollar and volume in 2012 after a three-year downturn. Well-marketed new products and slight improvements in the unemployment rate contributed to the beer industry’s overall growth. Although the second half of the year didn’t fare as well from an economic standpoint, the industry was still able to see […]

Orville Redenbacher’s Introduces Gourmet Naturals Microwave Popcorn

Orville Redenbacher’s Introduces Gourmet Naturals Microwave Popcorn

Orville Redenbacher’s Gourmet Popcorn, a brand of ConAgra Foods, has the perfect new fall offering for snackers or party hosts in search of a delicious but guilt-free option – Gourmet Naturals microwave popcorn. Available in Orville Redenbacher’s convenient Pop Up Bowl, Gourmet Naturals pop up light and fluffy and come in four taste–tantalizing flavors, each […]

Washington State Wine Launches “The Recommendeuer” Campaign & iPad App

Washington State Wine Launches “The Recommendeuer” Campaign & iPad App

Washington State Wine launched The Recommendeuer, a national marketing campaign featuring an iPad app that pairs wine with a healthy dose of humor and offers an in-depth, interactive regional wine education. Best known for his improvisational performances in “Whose Line is It Anyway?” actor and comedian Greg Proops dons a plaid suit and grabs a […]