Mount Franklin Provides Hydration for Any Situation in New Summer Campaign

Mount Franklin Provides Hydration for Any Situation in New Summer Campaign

Mount Franklin has just released a new summer campaign, focusing on favourite summer moments Australians love – a dip at the beach or pool, the classic road trip or a BBQ get together. This builds on the brand platform released last year ‘The Nation’s Hydration’ and continues the light-hearted, quirky tone – this time having […]

MEC Wavemaker & evian Get Fans Talking with Return of #wimblewatch

MEC Wavemaker & evian Get Fans Talking with Return of #wimblewatch

MEC Wavemaker and evian are appealing to the inquisitive streak in Wimbledon fans’ with the return of the award winning #wimblewatch campaign, which this year watches people reacting to the action and packages the results into a daily three-minute film. Featuring celebrities and sports personalities — including Lee Mack, Laura Whitmore, Russell Kane, Rebecca Adlington, David […]

Highland Spring Captures Scotland’s Scenery in Above the Line Ad Campaign

Highland Spring Captures Scotland’s Scenery in Above the Line Ad Campaign

Highland Spring has launched its first ever above-the-line advertising campaign for sparkling water as part of a quarter of a million pound investment in outdoor media and on-pack promotional activity. The sparkling water firm enlisted Story to create the ‘Escape to a Sparkling Moment’ brand proposition offering consumers the chance to win a free trip […]

evian Serves Up Bottle Service To NYC With On-Demand Water Delivery

evian Serves Up Bottle Service To NYC With On-Demand Water Delivery

When you’re melting from the heat in Madison Square Park you’ll do anything for a bottle of water and some relief from the sun. evian Natural Spring Water is offering the ultimate solution to the summer temperatures in NYC this August with evian Bottle Service. Forget “reserving a table” or charming the bouncer because ordering […]

Coca-Cola Great Britain Launch Glaceau Smartwater

Coca-Cola Great Britain Launch Glaceau Smartwater

Coca‑Cola Great Britain (CCGB) announces the launch of its new bottled water brand, glacéau smartwater. The £1.38bn UK bottled water category, has grown +6% year on year and is forecast to increase by a further 8% over the next three years. Reflecting Coca‑Cola’s “Made in GB” commitment, glacéau smartwater will be produced and bottled in […]

Aquafina Bats with Curtis Granderson & Chrissy Teigen to Encourage Fans to “Pledge. Drink. Win!”

Aquafina Bats with Curtis Granderson & Chrissy Teigen to Encourage Fans to “Pledge. Drink. Win!”

New York Mets superstar Curtis Granderson and  Sports Illustrated cover model and TV personality Chrissy Teigen will help Aquafina, one of the nation’s best-selling brands of bottled water, launch a campaign encouraging fans of all ages to drink more water. In conjunction with Partnership for a Healthier America’s (PHA) Drink Up initiative, Aquafina’s national “Pledge. […]