WHOLE EARTH Boosts Innovative Drizzler With Major New Campaign

IT’S PEANUT BUTTER…BUT NOT AS YOU KNOW IT

WHOLE EARTH Boosts Innovative Drizzler With Major New Campaign

Whole Earth, the UK’s number one peanut butter, is championing its most innovative product launch to date, Drizzler, in a major new national advertising campaign. With an overall investment of £1.5M, Whole Earth is set to take Drizzler to the next level with a wide-reaching campaign that brings to life Drizzler’s unique squeezy bottle and […]

Whole Earth Goes For Gold With Limited Edition Peanut Butter

New Whole Earth Golden Roasted Crunchy celebrates the brand’s partnership with Team GB

Whole Earth Goes For Gold With Limited Edition Peanut Butter

Whole Earth, the UK’s number one peanut butter brand owned by Ecotone UK, is launching a limited edition Golden Roasted peanut butter in support of Team GB.  Available exclusively to Sainsbury’s stores until September (RRP: £4, 340g), the flavoursome new spread is made with specially roasted nuts, giving it a naturally golden colour and deep, […]

Whole Earth launches TEAM GB Sponsorship Campaign To Celebrate Tokyo Olympic Games

Whole Earth launches TEAM GB Sponsorship Campaign To Celebrate Tokyo Olympic Games

Kick starting its Team GB sponsorship, Whole Earth, the UK’s leading peanut butter brand, is drumming up team spirit through a multi-channel campaign, supported with enhanced social media spend.  Whole Earth Team GB Rowing from Ecotone UK PR on Vimeo. Launching in February, YouTube animations featuring Whole Earth peanut butter jars competing in various Olympic […]

Making The Rainforest Whole

Whole Earth brings brand to life through tree planting partnership

Making The Rainforest Whole

Whole Earth, the UK’s number one peanut butter, is strengthening its partnership with the Sumatran Orangutan Society (SOS) with an on-pack and digital campaign to support reforestation in Sumatra.     The awareness and action-based partnership will see the SOS logo added to jars of Whole Earth peanut butter from December, plus a pledge to plant 20,000 trees in part […]

Whole Earth Launches AR Activation

Successful ‘One Jar, Endless Possibilities’ VOD campaign ends on AR crescendo

Whole Earth Launches AR Activation

Whole Earth, the UK’s number one peanut butter brand, is inviting fans into the kaleidoscopic world of its latest ‘One Jar, Endless Possibilities’ VOD campaign with a foray into AR. The £1m month-long campaign, promoting Whole Earth’s versatility as a healthy snack or breakfast option, will culminate this week with an innovative AR activation where […]

Whole Earth Rolls Out ‘ONE JAR’ Campaign With First VOD Ads

VOD, DIGITAL AND SOCIAL CAMPAIGN PROMOTES PEANUT BUTTER’S VERSATILITY

Whole Earth Rolls Out ‘ONE JAR’ Campaign With First VOD Ads

Whole Earth, the UK’s number one peanut butter brand, is rolling out its ‘One Jar, Endless Possibilities’ campaign nationwide with its first ever VOD campaign across ITV Player, All4 and Sky. The £1m campaign, which launches this week and runs until 31 October, promotes Whole Earth’s versatility as a healthy snack or breakfast option, with […]

Organic September brings feel-good brands together for first time

Organic September brings feel-good brands together for first time

Three household names have joined together in an advertising campaign for the first time to promote the benefits of organic to Ocado and Waitrose shoppers for Organic September. Combining the power of Whole Earth, Kallo and Clipper Teas, natural food company Wessanen UK is running a series of striking animated adverts in prime, front-of-store locations across […]