Castello del Poggio has a fresh rebrand by drinks design specialist Denomination to elevate its position in the US market, and compete with challenger brands from within the sweet wine and Italian sectors. Zonin1821 – the largest private vine-growing and winemaking company in Italy and owner of Castello del Poggio – approached Denomination because it […]
Food and drink branding specialists, The Collaborators have designed a new quality assurance mark for English and Welsh Classic Method sparkling wine. Working with Master of Wine, Sarah Abbott and Wines of Great Britain (WineGB) – the national association for the English and Welsh wine industry, the brief was to clearly differentiate classic method as […]
As a household name locally and abroad, Jacob’s Creek has a longstanding reputation for producing great Australian wine to suit our Australian laid-back lifestyle. However, when the opportunity arose to create a premium sparkling wine for the evolving needs of their drinkers, the brand’s global success presented a challenge. The familiarity and approachability of the […]
For the first time in the UK, 100 per cent Organic, Gold Medal winning wines from a French family owned vineyard are being made available to British wine lovers. Located deep in Southern France, almost touching the Spanish border, Chateau Nadal wines (beautifulrounded reds, classic whites, beguiling rosé and delectable dessert wines) are being offered to wine lovers in the UK only through Greenham Wines Chateau Nadal can be […]
Australian winery Fourth Wave launches a new range of ‘friendly’ plant-based wines called Hello!, with brand strategy and packaging identity by drinks design specialist Denomination. The plant-based movement is booming as more people seek to reduce their dependence on animal products for all kinds of reasons, including health, the environment and animal welfare. To respond […]
German wine brand Black Tower has appointed drinks marketing specialist YesMore as its lead global creative and marketing agency. The wine, famous for its black bottle, is Germany’s biggest exported wine brand, and 45 per cent of its sales are in the UK. YesMore drinks marketing agency will lead on global strategy and creative, organic and […]
Pernod Ricard Winemakers’ fine wine brand, Ysios, undergoes a packaging redesign led by brand and design agency, Coley Porter Bell The redesign is part of the Ysios strategy to highlight its remarkable roots and draw upon its distinctive craft heritage With a selling price starting from €30 a bottle, each wine has its own design that tells its unique story
Ysios announces a new design to reconnect with its artisanal, craft roots to resonate with fine wine consumers. Pernod Ricard Winemakers’ long-term partner, Coley Porter Bell, led the redesign. The Ysios marketing team wanted to renew the look and feel of the brand through a design that credibly honours its traditional ways of viticulture as well as […]
Cool climate, warm welcome When it comes to fine wine, the Austin family have a clear philosophy. Quality is non-negotiable, but ultimately, wine is created to bring people together and to share good times. A family of the Geelong community, the Austin’s pride themselves on their inclusivity and hospitality. When you visit their winery in the cool […]
At six years old Born and Raised, a range of low intervention, small batch wines from Heathcote Victoria, partnered with Thirst Craft to grow up their brand. When it comes to the wild and wonderful world of natural wine, brands tend to opt for creative chaos rather than conformity. But when every label is a […]
Cuvée Sauvage meaning ‘Wild Blend’ is a super premium Chardonnay and Pinot Noir brand from the Russian River Valley of the Sonoma Coast, California. The cool climate wine region is named after the river that meanders through this territory, stretching inland from the extreme Pacific coastline. Known for its marine influence, the fog here rolls […]