Burger King and Wunderman Thompson launch “The Social Distancing Whopper”

Burger King and Wunderman Thompson launch “The Social Distancing Whopper”

In Italy, the time of total confinement has ended, and we are now entering ‘Phase 2’ where we are finally free to go around.  The rules are clearer than they were a few weeks ago: wear a face mask, gloves and, above all, “let’s all keep a distance of one meter.” With all this happening, Wunderman […]

New for Spring – Soreen Chocolate & Orange Mini Loaves

New for Spring – Soreen Chocolate & Orange Mini Loaves

The nation’s favourite malt loaf brand, Soreen, have announced some spring-tastic news for fans, as they are now selling Chocolate & Orange Mini Loaves for Easter. Bursting with flavour and packed with chocolate orange deliciousness, the mini loaves come in at under 100 calories per bar, making for a tasty but healthier treat to be […]

The healthier alternative taking January by storm

Soreen is the ultimate tasty treat to fight the festive indulgence

The healthier alternative taking January by storm

The nation’s most loved Malt Loaf brand, Soreen, are raising awareness of the benefits of making a simple food swap – from a cake bar to a Soreen bar – for a healthier choice or swap this January. Mark Simester, MD at Soreen said: “People don’t often realise that Soreen has always been a much healthier […]

Soreen powers everyday adventures with a new brand campaign

Soreen powers everyday adventures with a new brand campaign

The iconic British malt loaf brand, Soreen, has launched a new national brand campaign, which aims to drive awareness of the brand’s tasty energy and strong nutritional credentials  The ‘Deliciously Squidgy Adventures’ campaign positions Soreen as a source of energy and is aimed at a wide variety of ages.   “Whether you’re gearing yourself up […]

Nestlé Aero Brings People Together with Experiential Campaign to Celebrate the Launch of Aero Bliss

Nestlé Aero Brings People Together with Experiential Campaign to Celebrate the Launch of Aero Bliss

Premium confectionery brand Aero Bliss shares the indulgent pleasure of chocolate in an experiential out-of-home campaign which even dispenses its brand new velvety, whipped bubbles. Breaking this weekend at Westfield London (June 15) and running for two days on Saturday and Sunday (12-6pm), the campaign aims to create special moments by engaging people in an […]

Nespresso Empowers Milk-Coffee Lovers to Become Baristas in New Campaign

Nespresso Empowers Milk-Coffee Lovers to Become Baristas in New Campaign

Nespresso is inspiring coffee-lovers across the world to replicate the barista milk recipe experience in their own homes, with a global integrated campaign developed by J. Walter Thompson London (newly merged into Wunderman Thompson). The campaign supports the recently launched ‘Barista Creations’ range, which represents the first time that Nespresso has developed a permanent range of […]

New Ribena Campaign Set to Reposition Brand as it Launches Blackcurrant Artistry Since 1938

New Ribena Campaign Set to Reposition Brand as it Launches Blackcurrant Artistry Since 1938

A new £6.2M marketing campaign from Ribena will tap into the heritage of the brand and its credentials as the master crafter of blackcurrants in a modern and entertaining way. The launch of Ribena’s new brand platform – Blackcurrant Artistry since 1938 – will playfully tell the story of the true craft behind Ribena re-imagining […]