New Research from YesMore and Hype Collective Reveals the Truth About Student Drinking Habits in the UK

New Research from YesMore and Hype Collective Reveals  the Truth About Student Drinking Habits in the UK

Reports of the sober student are wide of the mark, according to a major study of UK students by alcohol marketing experts YesMore Agency and student marketing specialists Hype Collective. The research spanned seven focus groups at universities across the country and a follow up survey of 1000 further interviewees. The research was also informed […]

Speyburn Launches US Gifting Campaign in the Run up to Christmas by YesMore

Speyburn Launches US Gifting Campaign in the Run up to Christmas by YesMore

Scottish Speyside malt whisky brand, Speyburn, has launched a campaign on social media, supported by email marketing and in-store activation, to promote its whisky as the ideal gift in the run up to Christmas. The ‘Whisky for Every Wishlist’ campaign is supported by a social media campaign by specialist alcohol marketing agency YesMore with the […]

Regal Rogue Launches Major Social Media Marketing Push as it Lists in Waitrose, Expands into New Markets

Regal Rogue Launches Major Social Media Marketing Push as it Lists in Waitrose, Expands into New Markets

New-world Vermouth brand Regal Rogue has launched a social media marketing push as it rolls out into Waitrose stores and begins its planned international expansion. The craft vermouth brand, which launched in Australia in 2011 and UK in 2014, has just launched in the US and over the next six months, will launch in Denmark, […]