Aldi has teased its anticipated Christmas ad on social media today (Sunday 6th November) – paying homage to the iconic 1998 Nike World Cup Advert. It features everyone’s favourite family of carrots, Kevin is joined by his wife Katie and kids, Baby Chantenay and Jasper in an airport. But will they all make the flight? Created […]
Morrisons is bringing back Farmer Christmas for the second year running as part of its latest Christmas campaign. The character was so well received by customers last year*, that Morrisons is building on that success. Farmer Christmas has been integrated throughout the whole of this year’s campaign to highlight the great quality and value of […]
Sainsbury’s much anticipated Christmas advert will air for the first time today. Through a light-hearted tale, this year’s advert celebrates the innovation and creativity of Sainsbury’s Taste the Difference Christmas range. Centring on one of the most divisive foods – the traditional Christmas pudding – the tongue-in-cheek advert brings to life the imagination and ingenuity […]
Beefeater collaborates with Lakwena to celebrate The Spirit of London
Beefeater, the World’s Most Awarded Gin, worked with Missouri to help create a limited-edition bottle and suite of assets that represents ‘The Spirit of London’ – the home of Beefeater for over 200 years. After a deep dive into potential collaborators that embodied the shared values of Beefeater, Missouri commissioned Lakwena, a London-based artist known […]
Multi award-winning brand design agency Lewis Moberly, has partnered with craft Irish whiskey brand, Lambay to create a launch campaign for the brand’s most premium expression. Design experts in the luxury and premium spirits space, Lewis Moberly has created a digital-first campaign for the Lambay Castle Prestige Edition, unlocking the hidden secrets of the island on which the whiskey […]
This November sees the eagerly anticipated arrival of Seriously Low Carb’s latest bread-themed innovation, which comes in the shape of fantastically foldy, high protein vegan wraps, that at only 93Kcals, offer the perfect blend of low sugar & low carbs meets high protein & high fibre. For anyone not in the know, Seriously Low Carb […]
Branston® is one of the UK’s most iconic food brands and Branston Beans have become a firm favourite with households since they were launched in 2005. The Branston Beans brand proposition has always been focused on product taste, with consumers being encouraged to take the Branston Bean Challenge! Princes Food Group came to The Brand Nursery looking […]
Guinness celebrates the power of football fandom in breakthrough new campaign
The latest GUINNESS campaign in Africa celebrates how football fans find ingenious ways to make the experience of watching the game accessible for everyone. Launching this week, “Brothers” celebrates the relationship between Miracle, and his brother, Abidemi who are united behind their shared passion for football. The new GUINNESS advert is set in a Nigerian […]
‘While its expensive image is a major barrier for eco-friendly pet food, there are ripe opportunities around concepts combining sustainability and money-saving benefits, such as ‘nose-to-tail’ eating recipes.’
When you’re a young Devon business cutting its teeth in sustainable dog treats that laud the nutritionally-ripped mealworms, there’s probably nothing better than receiving a reassuring call out from the wise, data-crunching owls at Mintel. Latest Mintel research confirms that ‘over a 1/3rd of pet parents who purchase food for their dogs and cats express an interest […]
Bubble, boil & BREW! Halloween is here again, and the terrifying team at JDO has been burning the midnight oil to bring to life a bewitching beer concept inspired by the evil that lives within us all… Introducing, Stocks Brewery’s Seven Deadly Sins IPAs, a totally twisted seven-pack of creepy crafty beers that celebrate vanity, […]