Iconic British brand Horlicks is extending its popular range with the launch of its first vegan formulation, which is rolling onto shelves this month The new product extension marks the first time that Aimia Foods has entered a brand into the free-from category, and is the first hot malted drink brand to launch a vegan […]
As a household name locally and abroad, Jacob’s Creek has a longstanding reputation for producing great Australian wine to suit our Australian laid-back lifestyle. However, when the opportunity arose to create a premium sparkling wine for the evolving needs of their drinkers, the brand’s global success presented a challenge. The familiarity and approachability of the […]
Jack Daniel’s is launching a new global creative campaign: “Make it Count.” This is a new approach for the 154-year-old brand as it celebrates the people who drink it Launching with a new ad - ‘First Timers’ - celebrates the brand’s global audience and showcases the Jack Daniel’s fans who decide to live boldly and try something they’ve always wanted to do Created by creative agency, Energy BBDO, the :20 film will premiere in the UK on Monday 12th October and run across TV & VOD, whilst being supported by nationwide out of home, digital, social and influencer activity
Jack Daniel’s, the world’s most valuable spirit brand, is launching its first truly global creative campaign, “Make it Count”. The campaign showcases a new way of thinking for the 154-year-old brand that celebrates the people who drink it. Launching in the UK on Monday 12th October, the new ‘First Timers’ ad will air on ITV at 8.45pm, […]
For the first time in the UK, 100 per cent Organic, Gold Medal winning wines from a French family owned vineyard are being made available to British wine lovers. Located deep in Southern France, almost touching the Spanish border, Chateau Nadal wines (beautifulrounded reds, classic whites, beguiling rosé and delectable dessert wines) are being offered to wine lovers in the UK only through Greenham Wines Chateau Nadal can be […]
Small independent brewers have today called on Chancellor Rishi Sunak to pay his £5 million ‘bar tab’ as businesses devastated by lockdown measures continue to struggle through the Covid crisis. Given the lack of Government support and expected new regional lockdown measures, brewers can no longer afford to pick up the Treasury’s tab. It’s estimated […]
Design Bridge are pleased to announce two promotions within the global design agency’s senior leadership team; Tim Perkins to Group Chairman, and Kasia Bannon to Group Executive Vice President. Progressing from his previous role as Deputy Group Chairman, Tim Perkins has now been named as the agency’s Group Chairman. A long-standing member of the team, Tim […]
Biotiful is the UK’s No.1 kefir brand and the fastest growing brand in yoghurts and milk drinks, growing at +97%*. Today, the brand announces a new product launch, Biotiful Kefir Shot, that it expects to build on its growth further by tapping into more natural health dairy occasions. Our new Biotiful Kefir Shot is the […]
CREATIVE agency Davison Williams have caused a splash with their latest work for the world’s first herbal extract health drink No1 Botanicals. Confronted with the challenge of communicating botanical goodness and taste appeal when shooting a glass filled with ice and clear liquid, agency founder Will Williams and his team decided that the best way to cause a […]
A powerful and emotive new brand platform for Aunt Bessie’s (Yorkshire Puddings) is being launched by Grey London to reposition the brand and emphasise its position as leader in the roast category. The Sunday roast remains one of the most important meals in our week – it is when the family all comes together, and […]
Re:Nourish, the soup pioneers with a passion for health, is launching its new ‘We’ve got the bottle’ campaign to disrupt the soup category and revolutionise the way consumers enjoy their lunch break. Timed to coincide with the launch of its two new soups flavours, ReNew and Protect, the brand’s first major advertising campaign will see a series of bold outdoor […]