VCCP Media has been appointed to handle all media planning, buying and brand partnerships for English sparkling wine producer Hattingley Valley.
Hattingley Valley is one of the most respected producers of English sparkling wines in the country, with wines recognised in competitions across the globe. To celebrate its 10-year anniversary, Hattingley wished to take a brave move to invest in something new and different, to appeal to a broader audience. The winery decided to seize the […]
Leading UK premium cider brand, Aspall, have partnered with global brand-led creative agency BrandOpus to develop a new brand strategy and visual identity. The rebrand aims to elevate Aspall within the category as the cider of sophistication. “Using symbolism to drive meaning, we wanted to create a more premium and contemporary look and feel that […]
Kronenbourg 1664 Blanc has unveiled its first work since appointing Fold7 as the brand’s Global Creative Partner in January. The new campaign ‘Good Taste with a Twist’, underlines the *wit beer’s premium positioning and French heritage, heroing its standout blue bottle and signature flavour with a hint of citrus. The work depicts a world a […]
Brew Republic appoints Beta Alliance, part of the Forever Beta Group, to launch its craft beer subscription service following a competitive pitch. Brew Republic, part of Direct Wines (a market-leading 50-year-old, family-run wine business) brings expertly selected beers from independent breweries from across the world to the people of the UK via a subscription beer […]
Echo Falls has unveiled a redesign across its entire portfolio, alongside new brand positioning intended to recruit younger shoppers and expand the category. The £135m brand from Accolade Wines has given its collection a fresh look, with a modern and sophisticated design incorporating a new ‘waterfall’ asset. Created to stand-out on shelves, the designs will complement […]
In response to the devastating impact of Covid-19 on the hospitality sector, Soho Summer Street Festival, led by Soho Estates and Shaftesbury, is a Soho-wide initiative to unite the area ensuring that it will remain the beating heart of London’s food and drink scene. With the fear that many venues will have to remain closed due […]
Deliveroo is celebrating the return of their customers’ favourite big-name and local restaurants to their delivery platform. It means well-loved meals from KFC, Burger King, Wagamama and a host of others can once again be ordered online or via the Deliveroo app and delivered straight to your door, contact-free. Whilst the campaign doesn’t claim things have returned to […]
KellyDeli, owner of the Sushi Daily brand, has launched an ambitious CSR campaign ‘Change for Good’ dedicated to helping end world hunger, fighting global warming, and supporting the responsible sourcing of food ingredients. The campaign supports nine of the 17 United Nations Sustainable Development Goals (SDGs) and its success will be rigorously measured in a bid […]
Weetabix Protein is launching two new digital-only adverts to increase awareness of its Protein portfolio and tap into the growing number of people going online for fitness activities. The two adverts will run on YouTube and Facebook for four weeks from 8thJune, reaching over nine million adults in the UK. Part of Weetabix’s £11million multi-channel […]
They say that ‘good things come to those that wait,’ although in the case of Seed Snacks a more accurate saying might be, ‘……those that refuse to rest on their laurels.’
Seed Snack’s gritty commitment to shake up the snacking establishment has finally resulted in 70 Sainsbury’s trialling two of snack brand’s award-winning flavours from this June ’20, (Fennel & Chia and Rosemary & Hemp) as part of the retailer’s ambitious Future Brands agenda which actively champions pioneering brands of tomorrow. For many moons, Susan & […]
