OXO returns to British TV screens with another heart-warming and entertaining ad created by J. Walter Thompson London, that continues to follow a-day-in-the-life of the new modern-day OXO Family. This time Dad is cooking up a storm for his quiet night in, as Mum heads out for a girl’s night and the kids head off […]
The UK’s number 2 sugar free mint brand, Smint, is switching up its offering this year to support Breast Cancer Care once again. Taking over from Smint Strawberry Mix, the brand has taken the decision to support the charity through one of its fastest growing products, the Strawberry XXL Smint Tin. Available now throughout Breast […]
After being purchased by Nichols PLC (owner of Vimto), Feel Good were in a position for change. For many, Feel Good was seen as a ‘grown-up’ alternative to your standard non-alcoholic, fizzy pop option, lacking expression and a point of difference. But with no added sugar, 100% natural ingredients and a backlash against sugary drinks, […]
Brand production agency Raccoon teamed with Cow PR on a campaign for Santander. As part of a nationwide tour to educate the UK about fraud, Santander is launching Phish and Chips, a unique van that accepts phishing emails and smishing texts as payment for fish and chips. This follows research which reveals a staggering 74% of […]
Pet food brand Pedigree has teamed up with Facebook to launch a customised camera effect to help raise awareness for pet adoption, just in time for October’s National Adopt a Shelter Dog Month. The camera effect – created by BBDO New York – allows Facebook users to choose from multiple breeds of dogs to layer […]
Campbell Soup Company has collaborated with Disney and Lucasfilm to launch a new series of Star Wars themed soup labels. To celebrate the alliance, Campbell’s also announced a surprise for New York Comic-Con attendees and residents – a new Star Wars inspired “canstallation” structure, which was stationed on the streets of New York to celebrate […]
Unilever has added a new range of products to the Elmlea portfolio. Originally launched in 1984 the cream alternative now features ‘Extra Creamy’ and ‘Stir In’ for the ever-busy consumer to inspire meal times. In order to communicate the key benefits of their new products, Elmlea sought the help of London based studio, Slice Design, […]
Guinness has launched a highly targeted, out-of-home (OOH) campaign for its iconic draught stout that uses data to reach Guinness fans based on their location, behaviour and affinity to the brand. The campaign draws mobile data from apps, Instagram and Twitter to identify a bespoke audience demonstrating a passion for sports and pubs, combined with […]
Peroni Nastro Azzurro is putting its rich Italian heritage centre stage in a social media campaign in conjunction with integrated marketing agency HeyHuman. As part of their ‘Infused with Italy’ campaign, the brand whisked three creative minds and three leading mixologists off to the picturesque region of Liguria, to explore new citrus flavours and create […]
Only have time for a coffee? These pared-back Starbucks posters might keep you entertained for a moment. To celebrate 40 years of brewing genuine moments, Starbucks has enlisted Brazil-based advertising agency RÁI to create seven minimalist print posters. The studio strikingly employed the brand’s icon to sum up the personalised moments of customers. Examples include substituting the green part of […]