Royal Challenge Sports Drink inspires people to be unafraid of consequences and make bold choices. Through the ‘Made of Bold’ video, Virat Kohli and Royal Challenge Sports Drink have come together to pay tribute to the bold journey of Indian athletes who play bold against all odds and need to be given the much deserved […]
In the latest fall flavour lineup for M&M’s, the ‘Boo-terscotch’, which is butterscotch flavour, will be released in the fall of 2016 for a limited period. According to taste testers, the combination of white chocolate and butterscotch gives the new M&M’s the taste of Butterbeer—similar to the ones sold at Wizarding World Of Harry Potter in […]
“SamuraiDroneCatIdolSuperhumanRubeGoldbergViewerWarningTooExplosiveHighSchoolGirl”. This new spot for Japanese noodle brand Nissin Chikin Ramen may be a bit of a mouthful, but it’s an explosive eyeful too. Crammed with references to recent hit Japanese ads and popping with pop culture, it’s a frenetic race through hits such as the award winning Shisheido ‘High School Girl’, the parkour-crazy viral […]
Oreo has partnered with supermarket chain Kroger to launch what might be the most unique variety yet of its famous cookie: Swedish Fish. The Mondelez International-owned brand is renowned for creating limited edition flavours of its cookie, which have previously included watermelon, cinnamon bun and filled cupcake. The latest addition to its portfolio, Swedish Fish, […]
Jimmy’s Iced Coffee, the family-owned range of ready-to-drink iced coffees, have just dropped their second full-length coffee-themed rap, titled ‘Who Got The Beans’. Starring the face (and musical stylings) of Jimmy’s brand, Jim Cregan, this summer anthem is a friendly challenge to encourage everyone who hears it to believe in themselves and chase their dreams. […]
Fast-food restaurant chain, Subway, has unveiled a new logo and symbol, premiering it during several Olympics TV spots. The logo retains the core colours long associated with the brand – green and yellow – but it has opted to swap out italics in favour of a more minimalist typeface. Meanwhile, the new symbol – featuring […]
Lilydale Free Range Chicken is giving Australians the opportunity to trace each pack of chicken back to farm it came from. This move is being supported by a communications campaign created with M&C Saatchi and Hidden Characters, conveying the farm trace capability. New research reveals Australians want to know more about the origin of the […]
With a commitment honouring those behind the brand and their unwavering passion for longstanding traditions, Jameson Irish Whiskey releases Jameson The Cooper’s Croze. A super-premium whiskey, Jameson The Cooper’s Croze is part of The Whiskey Makers Series, a range of three whiskeys, each highlighting a specific part of the whiskey making process. Curated by Ger […]
Burger King’s latest new item is taking a cue from Chipotle Mexican Grill, which is still reeling from a string of foodborne illness outbreaks. The Whopperito, which puts Whopper burger ingredients like beef, tomatoes, onions, lettuce and pickles inside a flour tortilla, will be sold nationally beginning August 15. A queso sauce replaces the mayonnaise […]
Dairy producer Fauji Foods Ltd, Pakistan is the first to introduce its tea creamer in the brand new Ecolean Air Aseptic 125ml package. The two companies signed one of the most comprehensive deals in the industry during 2015. The corporation is now further deepened when Ecolean’s new smaller 125ml package solution hits the shelves. Earlier in […]