Temptations Brand launched a new online media Treat Them Too campaign encouraging cat owners to remember their feline friends with America’s No. 1 cat treat. Created by Adam & Eve/DDB London, the campaign’s first digital content release features a 1980s-style music video starring the Electric Furs – a fictitious band made up of real cats […]
These dog days of summer can be long and hot, but nothing beats relaxing with a cold iced tea – until now. MillerCoors debuts Easy Tea Co., a lightly-carbonated hard iced tea with a crisp citrus flavour, in select markets. Over 85 percent of all tea poured in America is enjoyed over ice, and Easy Tea […]
The owner of one of the longest-held athletic records in the world, Bob Beamon, is challenging all long jump athletes to break his record this month. He’ll be waiting… and if it’s broken, Bob will buy the winner a crisp, refreshing beer: the perfect beverage to celebrate life’s great achievements and which is part of […]
Technology has come so far. Augmented reality has become mainstream with Pokémon Go, and artificial intelligence is slowly getting more advanced. Now, we finally have something that really matters – a pizza ATM. Paline’s pizza ATM is exactly what it sounds like. You put $9 in the machine, and you get a 12-inch pepperoni, veggie, […]
Cummins&Partners and John West have launched a campaign for the new Special Edition Fiery Range fronted by an unlikely celebrity chef – the brand’s much-loved mascot, Kodiak bear. The Lunchtime Social Feed sees ‘Chef Bear’ prepare four recipes, with the kitchen mayhem producing results that only a wild animal could achieve. Ryan Willett, brand manager, […]
Shoppers’ engagement levels with retail advertising has spiked this month as they interact with Meat and Livestock Australia’s ‘Miss Fortune’ palm-reading campaign. Miss Fortune is the brain child of BMF and oOh! as part of the ongoing ‘You’re Better on Beef’. The digital homage to the famed-old Zoltar machines are tactically positioned in major shopping […]
To prove that any home can enjoy restaurant quality pizza, one of the most remote homes in Australia has been transformed into one of the world’s most remote pizzerias in a campaign by BWM Dentsu Melbourne and Dr. Oetker frozen pizza. Kicking off with an integrated PR and digital approach, the campaign involved travelling to […]
Skol, an official supporter of the 2016 Rio Olympic Games, has revealed a series of videos that teaches fun ways to cheer for 15 different Olympic sports. With the help of choreographer Clarice Lima, “How To Torcer” (“How To Cheer”) features entertaining choreographies that blend dancing with characteristic moves of each sport. Swimming, soccer, tennis […]
BMB is launching a £2m campaign for Rubicon’s brand new product, Rubicon Spring. Rubicon Spring is the perfect love child of sparkling spring water and fruit juice, shaking up the water category and containing just 15 calories. The creative sees the creation of Rubicon Spring played out in a fun, animated world with a cheeky […]
KFC is one of the “leading delivery expert of the food category” in Thailand. To celebrate this achievement, the fast food chain created a series of limited edition packaging for its customers. The company took all of its existing takeaway packages, boxes and cups, and added a unique exterior design to convey the message of […]