Following the success of Loco’s stop-frame animation films for Wagamama’s take-out and delivery services, Loco won the pitch to make a series of films promoting the chain’s Heathrow airport location on the new, enormous digital screen at Terminal 5. The breakfast, lunch and dinner themed films will be displayed to coincide with the time of […]
Mini Babybel – the individually portioned, rich and creamy, red-wax-wrapped cheese – is saving lunchtime by giving away 10,000 free custom lunch-boxes just in time for the back-to-school season. From July 1 through August 31, 2016, creative minds of all ages are encouraged to rescue their lunch from bland and boring with a custom designed […]
Mother of UK tennis players Andy and Jamie Murray, coach and now chief foliage officer (CFO) for Pimm’s, there’s no end to Judy Murray’s talents as she features in the alcohol brand’s latest campaign. Judy joins Pimm’s as they seek to perfect the art of mint management. In her newly created role as CFO, she […]
A European court has found in favour of McDonald’s to exert sole usage of the ‘Mc’ and ‘Mac’ prefixes for food and drink brands throughout the continent following a high profile tussle with MacCoffee. Upholding a 2013 ruling that the MacCoffee trademark was invalid the court decreed that the Singaporean company had benefited unduly from McDonald’s […]
Coca-Cola Great Britain has launched its biggest new product campaign in a decade as Coca-Cola Zero Sugar, the new and improved sugar free Coca-Cola, hits shelves across the UK. The new recipe tastes even more like the original Coca-Cola Classic, but without sugar and is supported by a multi-million-pound marketing campaign. The launch, announced in […]
New York’s Canal Street is world-renowned for its dollar discount stores, filled floor to ceiling with cheaply made Asian clichés and counterfeit goods. To celebrate the true craft and creativity of its origins – the streets of Asia – Tiger Beer and Marcel Sydney have repurposed a Canal Street discount store and turned it into […]
Kellogg’s Bran Flakes is to return to TV with an inspirational campaign created by Leo Burnett London, which invites viewers to see the taste benefits of Kellogg’s Bran Flakes. The spot, ‘The Art of Bran Flakes’, which broke on Monday July 4th and marks a new strategy for the brand by focusing on flavour. It […]
To mark Häagen-Dazs’ new five-year partnership with Wimbledon, the celebrated luxury ice cream brand known for its intense taste brings you an iconic photography project capturing the world’s most intense tennis tournament. Creative agency Grey London has enlisted renowned street-style photographer Adam Katz Sinding to shoot a real-time portrait series with a difference to bring […]
The heart of New York City is the new home of cereal innovation and delicious experimentation. On July 4, Kellogg’s is opening the doors to Kellogg’s NYC, its first-ever permanent café, located at 1600 Broadway (between W 48th and 49th Street). The café will serve dishes featuring Kellogg’s cereals combined with unique ingredients, all served with a side of fun. Kellogg’s NYC will be a destination that […]
Tempted to explore the fascinating world of Single Malt Scotch Whisky, but overwhelmed by choice? Johnnie Walker, the world’s No. 1 Scotch Whisky brand has introduced the perfect solution in an exciting new addition to its world famous portfolio – Johnnie Walker Island Green. A rare blend of rich single malt whiskies from the four […]