Advertising agency Konstellation has figured a way to make happy hour last longer for their client, Carlsberg. Introducing Happy Beer Time, a crowdsourced happy hour conducted in partnership with a bar. The bars first receive a USB stick that allows them to plug in to any screens they may have in their premises, and this […]
Designers Anonymous have been working behind the scenes since February this year to help launch new start-up Aloe Vera drink ‘Simplee Aloe’. Simplee Aloe is a new to market Aloe Vera based drink. It’s unique because it’s made from Aloe Vera gel – not powder, and sweetened with fresh grape juice and natural sugars rather […]
Blue Chip, the leading promotional marketing agency, has developed a strategic partnership for its client MU (owned by Adams Foods) with 20th Century Fox and the film Rio 2, the much anticipated sequel to the smash hit animated movie. Families will be re-united with Blu, Jewel and their three kids in this Amazonian adventure, the […]
Taco Bell and Deutsch LA have come up with a cheeky new ad that cleverly one-ups McDonald’s. In the ad, a group of men named ‘Ronald McDonald’ unanimously give their thumbs-up to the fast food chain’s new breakfast menu. Now that Taco Bell has thrown the gauntlet down, it’d be interesting to see how McDonald’s […]
Mars Chocolate North America officially opened the doors of a new, state-of-the-art, roughly 500,000-square-foot facility in Topeka, Kan. The facility – the first new Mars Chocolate North America site built in the last 35 years – will help the company meet the demands of consumers for the next 50 years by producing M&M’S and SNICKERS […]
PepsiCo and LOTTE-MGS Beverage (Myanmar) Co., the company’s bottler in Myanmar, announced that Pepsi-Cola is being locally produced for the first time since 1997. Myanmar consumers can now enjoy locally-manufactured Pepsi-Cola in 300-ml returnable glass bottles, with plans to expand into aluminum cans and other package formats in the coming weeks. This launch is the […]
In the latest stunt for its ‘You’re not you when you’re hungry’ campaign, chocolate brand Snickers teamed up with agency Clemenger BBDO to create a video, in which construction workers shout out empowering words to unsuspecting women on the streets. Instead of whistles and sexist catcalls, the workers shouted out encouraging phrases like “I’d like […]
With spring finally here, one of the season’s most fun and iconic sweet treats has flown into Dunkin’ Donuts and landed on the brand’s beloved donuts. Dunkin’ Donuts, America’s all-day, everyday stop for coffee and baked goods, unveiled new PEEPS Donuts, its first-ever donuts topped with a real PEEPS Marshmallow Chick. Perfect for spring and […]
Castor & Pollux Natural Petworks, a leader in organic and natural pet products, expands its treat offerings with the launch of ORGANIX Jerky Chip Cookies. The all-natural dog biscuits are wholesome, meaty treats, which are oven-baked with organic whole grains and protein-packed jerky chips. And the taste? That’s right, they’re as good as homemade…but for […]
Three London-based industrial design students have created the ‘Ooho’, an edible water bottle that looks like a blob. It is modeled on molecular gastronomy techniques and the students claim it is biodegradable, durable, hygienic, and easy and cheap to make. It contains water in a double membrane through ‘spherification’, which is the technique of shaping […]