Corona Rebrands as ‘Mexico Extra’ for a Limited Period in Order to Aid Earthquake Victims in Mexico
On September 19th, Mexico was rocked by a 7.1 magnitude earthquake, killing hundreds of people…
Food and Drink Brands Should Rely on Narrative to Engage with Consumers, Not Heritage
The commercial value of heritage to food and drinks brands is well known. It engenders…
Here Design Raises the Bar with Branding for Innovative Prison Coffee Roastery Redemption Roasters
Artisan coffee company Redemption Roasters has unveiled a new brand identity by Here Design. Each…
Sipsmith Revives Rooftop Gin Experience With ‘Hot Fire Pokers’
Sipsmith, the London gin brand, is reviving its rooftop hot gin activation with an experience…
World’s First Blue Wine ‘Gik’ Launches in Singapore
Gïk, the blue wine which took the industry by storm in the other half of…
Budweiser’s Alcohol-Free Beer Prohibition Stars in Anti-Drink Drive Christmas Campaign
Budweiser is using its new alcohol-free sub-brand, Prohibition, for an ad campaign tackling drink-driving over…
McDonald’s Teams with Snapchat to Give Your Bitmoji a McCafé Pick-Me-Up
Because nothing comes before coffee, even in augmented reality, McDonald’s has partnered with Snapchat to…
Fortnum & Mason Announced as First UK Stockists for Sleep Well Milk
Available from the first week of December, visitors to Fortnum & Mason in Piccadilly, London…
Webb deVlam Captures the Spirit of Angola with New Beer Brand Luandina
Angola has launched its first 100% Angolan beer, with a comprehensive brand identity and design…
FrieslandCampina’s YAZOO Vanilla Gets a Shake-Over
YAZOO, UK milk drink brand has given its much-loved vanilla recipe a shake-up. The new…
Banks’s Giant Advent Calendar is Brutally Honest About Christmas
Finally, someone says what we’re all thinking this Christmas. Banks’s Beer does away with the…
Woodstock Bourbon Launches New ‘Goes Alright’ Integrated Campaign
Woodstock Bourbon is launching a major integrated campaign via Cummins&Partners to support its new packaging…
Tilt Your Screen for Birra Moretti’s Latest Ad from Armando Testa
In May, Heineken‘s Birra Moretti opened the doors to ‘Il Paese coi baffi’ (The…
Grey London and Marks & Spencer Launch Chatbot to Help Create the Perfect Christmas
Grey London has developed Marks & Spencer’s first bot for Messenger: The Marks & Spencer…
Jim Beam’s Smart Assistant Pours You A Well-Deserved Shot At Your Request
If you thought virtual assistants like Google Home and Amazon’s Alexa were missing something,…
Stoli Vodka Releases Limited Edition Recipe, Bottle and Gift Box to Mark 80th Anniversary
Stoli Vodka, the original premium vodka with uncompromising quality since 1938, announced the release of its…