UBREW Wants You To Drink ‘Responsibly’
UBREW, a small craft brewery from London, cleverly fights competition by naming their new low…
PepsiCo’s Lemon Lemon Arrives in the US Just in Time for Summer
With summer days just around the corner, Lemon Lemon, a new sparkling lemonade from PepsiCo,…
Gatorade Celebrates G Active Launch with Pop-up HydroGym on Sydney Harbour
Gatorade has collaborated with TBWA Sydney and Eleven on the launch of its new sugar…
BrewDog’s Spirits Brand LoneWolf Launches with Category Challenging Design by B&B Studio
Maverick brewer BrewDog has unveiled its spirits brand LoneWolf, with design by B&B Studio. Pared…
Nude Brand Creation Wins First Place At The Dieline Awards
Design and branding agency Nude Brand Creation scooped first place at The Dieline Awards in the…
Unibroue Adds a New Elderberry-Flavoured Ale to its Éphémère Family
One of Quebec’s top craft brewer Unibroue is adding a brand-new flavour to its family…
Pearlfisher Redesigns Tropical Soft Drink Brand Rio
Launched in the mid-80s, Rio set out to offer a natural alternative to fizzy, fruitless…
Jägermeister Unveils New “Be the Meister” Campaign and Band Identity
Jägermeister unveils a new global positioning, identity and campaign, marking the first major rebrand in…
New Scandi-Cool Tea Brand Warms From The Inside Out
A new tea brand, with its roots in the mindful Danish concept of Hygge, has…
Brooklyn Brewery’s Scorcher IPA Launches Two New Formats
Brooklyn Brewery’s Scorcher IPA is being launched in two new formats this spring, with draught…
Ribena partners with JWT London, Brass and Diverse to unlock a Ribenary world with interactive app
Ribena has partnered with J. Walter Thompson London, Brass and Diverse to create an interactive…
Boom in Demand Sees Edinburgh Duo Forge a New Kind of Coffee Culture
Could Scottish drinking habits be changing? Dave Law and Tom Hyde, founders of Scotland’s first…
Carlsberg Launches “The Danish Way” Integrated Campaign in the UK
Carlsberg has launched a £15 million, integrated marketing campaign called “The Danish Way”, aimed at…
B&B Studio Launches No Logo ‘Superfly’ Bottle for Firefly and Mr Lyan Collaboration
B&B studio brings purity of design to a ‘no logo’ bottle for Superfly, the new…
Ian Macleod Distillers Unveil New Look for Blended Whiskies
Premium blended whiskies, Pig’s Nose and Sheep Dip, unveil new label and carton designs geared…
Karla Souza Stars in a Fake Movie for Pereira & O’Dell and Ciel
Pereira & O’Dell worked with The Lift on a hoax campaign for Coca-Cola Mexico owned…