JWT Vietnam Creates Animation Franchise to Launch New Brand For IDP
To launch a new children’s ready-to-drink dairy brand for IDP, JWT Vietnam has created an…
Coca‑Cola Great Britain Announces The Launch Of Coca‑Cola Life
Coca‑Cola Great Britain (CCGB) announces that Coca‑Cola Life, the newest addition to the Coca‑Cola Trademark,…
Budweiser Canada Joins Global Support as Anticipation Builds for the FIFA World Cup
Budweiser, the official sponsor of the 2014 FIFA World Cup Brazil, revealed the Canadian components…
Innovative, Minimalist Packaging Design Puts Beer In Clear Plastic Bags
South Korean designer Wonchan Lee has created a concept redesign of standard beer packaging—instead of…
Smirnoff Launches Pioneering New Vodka Exclusively for Travellers: Smirnoff White
Smirnoff, one of the world’s leading premium vodka, announced a pioneering new super-premium vodka –…
SoBe Returns to Its Roots with New “Go Flavorfully” Campaign
PepsiCo’s SoBe is reigniting its bold lifestyle spirit through a new Go Flavorfully marketing campaign.…
A Line Of Cold Coffee Drinks That Have Been Brewed With Weed
Based in Washington, food and drink company Mirth Provisions has come up with a line…
Newcastle Brown Ale Lures Twitter Followers With $1 Cash Offer
Newcastle Brown Ale is seeking to bolster its Twitter followers as part of its latest…
Carlsberg is “Born to be Chilled” In The Marketing Store’s New Campaign
Carlsberg UK is launching ‘Born To Be Chilled’, its first cross-portfolio campaign created by The…
Coca-Cola Invented A Fridge That Chills Drinks Without Power
Coca-Cola worked with Leo Burnett Colombia on the Bio Cooler Project to bring cool drinks…
Gatorade Launches 10th Annual Beat the Heat Campaign
To help keep athletes safe and performing at their best during the hot summer months,…
Heineken Launches New Can Design
Heineken is introducing a fresh redesign to its beer cans that dials down the brand’s…
Several Seattle Seahawks Players Tackle Corporate Jobs at Starbucks
One man faced danger on battlefields; another is dangerous on a football field. Together, a…
Pepsi Teams with Blake Shelton & Kicks Off Summer in a Real Big Way
Pepsi announced a partnership with CMA Entertainer of the Year Blake Shelton to kick-off summer…
‘Share A Coke’ To Return This Summer With Over 1,000 Names On Bottles
Coca‑Cola announced the return of its popular ‘Share a Coke’ campaign, revealing that the 2014…
Sourz Relaunches With Glow-in-the-Dark Packaging
JKR has redesigned the packaging for drinks brand Sourz, creating glow-in-the-dark bottles inspired by nightclub…