isobel’s Jamie Williams Highlights Seven Beer Trends to Prepare for in 2018
The UK’s beer market has transformed in recent years. Even though consumption is down, we…
Campari America Taps Thinfilm’s NFC Mobile Marketing Solution to Drive eCommerce
Refrigerator magnets will never be the same. One touch and you can have Wild Turkey…
Parker Williams’ Tamara Williams Discusses if it’s Time to Recapture the Real Meaning of ‘Artisan’?
Artisan brands. They’re everywhere. Our supermarket shelves, local high streets and online retailers are full…
Food and Drink Brands Should Rely on Narrative to Engage with Consumers, Not Heritage
The commercial value of heritage to food and drinks brands is well known. It engenders…
Exploring the Future of Food with Mindshare UK’s Josie Ung
Have you ever wondered about the future of food? Josie Ung, Account Director at Mindshare…
Industry Legends and Veterans Star in The FAB Awards’ 20 Years Young Campaign
The FAB Awards have announced that they are now open for entries for their 20th…
Pedigree Runs Facebook AR Campaign for ‘Adopt a Shelter Dog Month’
Pet food brand Pedigree has teamed up with Facebook to launch a customised camera effect…
Burger King Trolls McDonald’s with a Hilarious Ad at Screenings of ‘It’
Having amassed US$11.6 million when it first opened in Germany, Stephen King’s It is now the most successful…
Guaraná Antarctica Unveils Surfboard Made Out Of Recycled PET Bottles
Guaraná Antarctica, the Brazilian soft drink brand, launched a new surfboard 80% manufactured from PET…
Patrón Tequila Unveils ‘The Patrón Experience,’ a Hand-Held AR Innovation
On the heels of Apple’s announcement of the next generation iPhone, powered by iOS 11…
Marmite ‘TasteFace’ Takes Facial Recognition to the Next Level
Marmite, Unilever’s famous spread, has launched a new digital experience that analyses your emotions whilst…
Marmite Gene Testing Could Prove Whether You’re Born To ‘Love It Or Hate It’
A scientific study has shown that people’s taste preference for Marmite is in their genes.…
DesignLSM Designs Chef Stephen Li’s New Seafood Grill Restaurant – Felix
Award winning design house DesignLSM, were approached by chef Stephen Li to create the interiors…
Alibaba’s Alipay pilots facial recognition payment technology at KFC in China
China has become the first nation to embrace facial recognition technology to authorise digital payments…
Heinz Brazil’s Clever Instagram Campaign By Africa Lets You Eat Delicious Posts
If you’re into Instagram food porn, you’ll know how hungry you can get by just…
Cheetos to Open its First-Ever Fine Dining Restaurant ‘The Spotted Cheetah’
Cheetos, one of the flagship brands from PepsiCo’s Frito-Lay division, is now bringing Cheetos-inspired dishes…