10 Year Renewal of ‘Scotch Whisky’ Trademark in China Announced During Prime Minister Trade Visit
The Scotch Whisky Association (SWA) has renewed its collective trademarks ‘SCOTCH WHISKY’ and its translation…
UK’s Biggest Craft Beer Festivals ‘Raise the Bar’ in 2018
London, Edinburgh and Bristol are set to host the biggest series of Craft Beer Festivals…
Lidl UK Launches AI Wine ChatBot Giving Customers Expert Wine Knowledge & Recommendations
Lidl, the UK’s seventh largest retailer, has launched its first fully-automated, AI-powered, Facebook Messenger chatbot…
Pepsi Is Turning Two Iconic Super Bowl Ads Into Virtual Reality Experiences
Pepsi is creating a virtual reality experience that places viewers inside two iconic Super Bowl…
Bacardi Taps Vijay Subramaniam to Lead Business in Asia Pacific, the Middle East & Africa
Family-owned Bacardi Limited, the world’s largest privately held spirits company, announced the internal promotion of…
Voicebox Gives SeaPak a ‘Chillaxing’ New Look
Voicebox Creative, an established branding and packaging design agency, revealed its new packaging design for…
Michelob ULTRA and Chris Pratt Show America that You Can Be Fit and Have Fun in New Super Bowl Ads
Michelob ULTRA – the fastest growing beer brand in the U.S. – unveiled a…
Mars Inc. Unveil a Chocolate and Candy-Inspired Pop-Up Salon Just in Time for Valentine’s Week
Mars Wrigley Confectionery U.S., makers of beloved treats including Dove, M&M’s, TWIX, SNICKERS, Skittles, Starburst,…
Tech Firm Launches Idea Beer to Get Creative Juices Flowing
A London-based tech company are hoping to inspire creativity in the workplace and innovation in…
Kraft is Giving Families a Chance to Appear in the Brand’s Super Bowl Ad
If you’re looking for your 15 minutes of fame, here’s your chance: Kraft is…
Loco Provides Stop-Motion Animations for wagamama’s #Veganuary Social and OOH Campaign
Vegan and flexitarian dining trends are on the rise and food imagery remains ever-popular…
Greggs to Host Romantic Valentine’s Candlelit Dining Experience
This Valentine’s Day, food-on-the-go retailer Greggs has teamed up with OpenTable, the world’s leading restaurant…
Diet Coke’s First Super Bowl Ad in 21 Years Will Highlight Its New Flavors
At the start of the year, Diet Coke debuted some millennial-friendly, colorful cans and new…
Nākd’s Social Media Campaign Sees Fans’ Doodles Appear Across OOH Billboards
Putting its fans centre-stage, quite literally, pioneering wholefoods snack bar brand Nākd is showcasing the…
Young’s Seafood Launch Biggest Ever Multimedia Campaign
Young’s Seafood Limited, the UK’s leading fish and seafood company, is investing heavily in the…
BrewDog Secures ‘Important Victory’ in Elvis Juice Trademark Dispute
BrewDog has won what legal experts have described as an “important victory” in a battle…