KFC is reviewing its UK advertising account, which has been held by Bartle Bogle Hegarty for 15 years. The fast-food brand is also reviewing part of its consumer PR business, currently held by Freuds. A shortlist of potential agencies is currently being drawn up with the assistance of AAR with the results of both reviews […]
In South Korea, Burger King is tempting commuters to think of its flame-grilled burgers with a clever optical illusion on subway cars. The brand wrapped an entire train with the posters, which make it look as if the burgers are grilling on the cars’ existing luggage shelves and the passengers are underneath the grill. The […]
Impact BBDO Dubai has teamed up with production company Good People to launch this rib-tickling new spot for Snickers. The story tells of Dani, a plucky average guy who travels back through time to prevent himself from making a hungry mistake – by giving himself the right Snickers bar needed to avert his unfortunate future. The […]
What do you do to get ready for the Big Game? Snickers and Skittles want to know. The Official Sponsors of Super Bowl LI have teamed up with legendary coach and ESPN analyst Herm Edwards for the Almost Game-Time Show – the Super Bowl pre-game show where fans are the stars. The campaign by creative […]
With Christmas a distant memory for most, winter isn’t everyone’s cup of tea. But with the Domino’s Winter Survival Deal, some people might wish it was winter all year round! Creative agency iris, has brought back the Domino’s Winter Survival Deal with a brand new 30 second TV spot directed by Big Red Button, taking […]
What’s better, sitting on your couch watching someone skydiving or climbing a mountain, or getting off your butt and actually doing it yourself? While it may depend on who you ask, most would argue the experience of doing is much greater than watching, which is the premise for Mountain Dew’s new global ad campaign. Dew’s […]
Tesco has launched ‘Food Love Stories brought to you by Tesco’, a new campaign which aims to set out the retailer’s food quality credentials and celebrate the passion and care that goes into the meals we all love. The campaign will introduce food love stories each month to demonstrate Tesco understands the special role food […]
Peanut butter brand Whole Earth is spreading its message through an outdoor ad campaign for the first time as it enters its 50th year. The ‘Fuel Good, Feel Good’ campaign focuses on the natural goodness and health benefits of its spreads portfolio, and includes 5,000 static adverts that are expected to reach over 7 million […]
Kellogg’s has ‘contemporised’ its Corn Flakes brand in a new £10m campaign that sees a five-year consumer marketing hiatus come to an end. The cereal maker has launched a nine-month TV and social media marketing campaign, featuring real consumers sharing how they eat a bowl of Kellogg’s Corn Flakes, be it with milk or even […]
Maltesers has launched a billboard in London written entirely in Braille as it continues its efforts to better represent disability in advertising. The poster comes after the Mars Inc. owned brand released three TV ads featuring disabled actors during the Rio Paralympics in September. The spots won a Channel 4 competition awarding £1m in airtime […]