The inseparable, unchangeable love between a man and his dog is the centrepiece of a beautiful new campaign from KFC developed by Ogilvy Sydney, which goes live Australia-wide from January 2016. Aimed at promoting another unchangeable love – that of KFC’s Original Recipe Burger – the campaign follows the story of a tradie and a dog […]
Shock Top, the beer brand dedicated to living life unfiltered, is going all in on a once in a lifetime opportunity — a spot at Super Bowl 50 — and ready to score big with millions of Americans. To bring this home, Shock Top has teamed up with comedian and actor T.J. Miller to deliver unfiltered […]
Proximity Madrid has launched a new print campaign for premium Russian vodka brand Tovaritch!. “We use the matrioskas of Tovaritch’s corporate identity to throw the concept: Never Drink Alone,” commented Proximity in their release. The campaign for the world’s most awarded vodka was first introduced in December 2015.
Aunt Bessie’s has chosen St Luke’s to handle it’s £10m advertising account after VCCP declined to re-pitch last September following six years working with the brand. The pair will work together immediately and St Luke’s will now create an above the line campaign for 2016 across multiple media platforms as Aunt Bessie’s look to demonstrate […]
KitKat, the Nestle confectionery brand, has launched a campaign showing the different ways people enjoy the chocolate. The ad, created by J. Walter Thompson London, shows a family in a 1950s setting enjoying their KitKat by stirring, dunking, snapping and nibbling. The campaign was created by Fernando Barbella, Pipo Virgos, Nathan Holley and Lawrence Parmenter. […]
Snickers launched a sneak peek of their new Super Bowl 50 commercial, the latest addition to Snickers’ global, award-winning “You’re Not You When You’re Hungry” campaign. Created by BBDO New York, the teaser features a hungry Marilyn Monroe preparing to reprise her iconic “Happy Birthday” performance… although with a far less seductive voice. The teaser only hints […]
Happy Family, one of the fastest growing premium organic food brands founded and operated by moms, today launched a national, multi-faceted campaign titled This is Happy. The campaign shines a light on the many meanings of happiness, aims to dismiss the “right” way to parent and encourages parents to share their #ThisisHappy moments. This is Happy is a […]
From January 26th, McDonald’s launches a new product range: American Winter, consisting of several gourmet recipes which give comfort to support the cold during winter. To announce this launch, TBWA\Paris has created a saga composed of 3 comedies directed by Ben Gregor (Moonwalk production). Each spot contrasts the harsh winter weather with the warm, comforting […]
Born on the streets of Asia, Tiger Beer is the number one beer in hawker centres, street food stalls and night markets around the region. Now the brand is taking the heat, energy and passion of this food movement to the world with a powerful new film via Droga5 Sydney, that brings heroics to street […]
In a break from product-based advertising, KFC this weekend launches its first-ever major brand campaign in Australia, aimed at bringing its values to life and connecting customers to the ethos of its founder, Colonel Sanders. Based on a saying from the Colonel that ‘life should always be finger lickin’ good’, the new campaign developed by […]