Old Mout, New Zealand’s best selling cider brand, has launched a dry style cider aimed squarely at beer drinking males. Crafted to be not as sweet as other ciders, Old Mout Hard Cider is a masculine alternative in a category often epitomised by lens flares and colourful pretty packaging. Partnering with L.A-based director Eric Kissack, […]
McDonald’s has launched one of its most emotionally charged campaign of 2015, reminding people about the power of affection, set in the festive season. The core creative of the campaign by DDB Hong Kong, focuses on the importance of hugging between families and loved ones. The spot tells the story of a traditional grandfather who […]
As the countdown to the festive season starts millions of Brits already have one worried eye on the exhausting side of Christmas. On top of this, they have to contend with more and more Christmas ads, starting earlier and earlier, featuring traditional jingly bells, families around the turkey, re-recorded Christmas songs and all the usual […]
McDonald’s Australia, has this week launched Bring Fries to Life, a campaign created by DDB Sydney and VML Australia, which utilises a variety of film mediums to announce the arrival of another world first from Macca’s – Loaded Fries. The Loaded Fries product lets Aussies top their Fries with either guacomole and salsa or bacon […]
In December 1966 WPIX, a Tribune Broadcasting Station, pioneered the airwaves with the first ever Yule Log broadcast as a holiday gift to New York City residents who did not have fireplaces. In celebration of the 49th anniversary of the first broadcast, Lagavulin Single Malt Scotch Whisky, together with actor, humorist, and woodworker Nick Offerman, […]
Coca-Cola has canned an ad in which a group of white teens distributed the soft drink among indigenous people to spread some Christmas cheer across their village after it was criticised for its alleged discriminatory nature. The drinks giant was attacked from several angles for the slot; from health groups amid the country’s obesity crisis, […]
Arla Foods UK, the UK’s largest farmer-owned dairy company, will be calling on consumers nationwide in the run up to Christmas to support its new ‘White Wednesdays’ campaign. It aims to reach over 40 million people to encourage them to purchase its dairy products and support their farmers. White Wednesdays will focus on the four […]
Treasury Wine Estates’ brand Lindeman’s is campaigning “to bring out the gentleman” in young Australian men through the launch of its new wine collection and brand campaign by J. Walter Thompson, Melbourne. Aptly named the Gentleman’s Collection by Dr. Henry John Lindeman, the campaign taps into the trend of ‘gentlemanliness’ in young Australian men. The […]
The Co-operative Food launches its Christmas TV campaign. The 60-second commercial demonstrates that there is a lot more to The Co-op than just essentials. And the story shows Co-op’s good food as the catalyst to spreading goodwill this Xmas. The commercial, entitled ‘Ice’, opens with a young man and his flatmate preparing for a Christmas […]
This holiday season, viewers across America will see the familiar sight of a single palm tree decorated with colorful Christmas lights for the 25th consecutive year. The iconic Corona Extra holiday commercial, ‘O Tannenpalm,’ is the beer industry’s longest continually running TV spot and one of the longest-running holiday advertisements of all time. The 30-second […]