Domino’s Unveils ‘Official Food of Everything’ Position in First Ads by VCCP

Domino’s Unveils ‘Official Food of Everything’ Position in First Ads by VCCP

VCCP’s debut campaign for Domino’s positions the pizza delivery brand as “The official food of everything” with six TV spots. The series of ads is meant to illustrate the versatility of a freshly-ordered Domino’s Pizza by featuring humorous “real-life” situations, such as teenage nerds who try to be cool and awkward family encounters. VCCP, which […]

Odell Posters for IPA Day Put Beers in a Variety of Hands

Odell Posters for IPA Day Put Beers in a Variety of Hands

As the only American-style India Pale Ale (IPA) to win gold medals at the Great American Beer Festival and the World Beer Cup, Odell IPA is seemingly approved by everyone. Coupled with over 10 years of history, it’s been the go-to IPA for beer drinkers across the mountain west since the early 2000’s. Denver based […]

Coca-Cola Enlist FIFA 18’s Alex Hunter to Remake One of Its Classic Ads

Coca-Cola Enlist FIFA 18’s Alex Hunter to Remake One of Its Classic Ads

Alex Hunter is one of the most popular young football players today. The grandson of a famous British player in the 1960s, the teenager is trying to break through in the storied English Premier League. Millions followed his story last year as he began to make a name for himself—even though he’s not a real […]

No Irish Need Apply for This Wholesome Tullamore D.E.W. Whiskey Campaign

No Irish Need Apply for This Wholesome Tullamore D.E.W. Whiskey Campaign

Tullamore D.E.W., the William Grant & Sons owned Irish whiskey brand, is launching its most ambitious marketing campaign to date – a through the line, global platform called ‘Beauty of Blend.’ As one of the only Irish whiskey brands to use a triple blend of all three types of whiskey, the new through the line […]

LOLA MullenLowe Proves Common Ground is Just a Cup Away for Brooke Bond Tea

LOLA MullenLowe Proves Common Ground is Just a Cup Away for Brooke Bond Tea

Brooke Bond Tea has launched an online film campaign for World Peace Day, supporting Unilever’s working partnership with Peace One Day and reinforcing their brand mission that common ground is just a cup away. The campaign was created by LOLA MullenLowe Madrid and airs September 21st. The Brooke Bond Family (Unilever) is a collection of 27 […]

SunRice Launch New ‘It’s Not the Same without SunRice’ Brand Platform

SunRice Launch New ‘It’s Not the Same without SunRice’ Brand Platform

Disciple Sydney has created a new brand platform and campaign for foundation client SunRice. Based on the insight that some consumers take rice for granted and forget how it marries with some of Australia’s favourite dishes, the campaign highlights situations where a meal wouldn’t be the same without SunRice. Pete Buckley, creative partner, Disciple said: […]

Sainsbury’s Reveals Snapchat Spectacles Ad as it Looks to Appeal to Fresh Generation of Shoppers

Sainsbury’s Reveals Snapchat Spectacles Ad as it Looks to Appeal to Fresh Generation of Shoppers

Sainsbury’s has ad shot its latest ad through the lens of Snapchat Spectacles as it looks to “lead the charge” in experimenting with new and creative ways of filming. The grocer is the first UK brand to use the glasses to film an ad which will appear in Snapchat’s walls. The spot was shot in […]

Guinness’ ‘Compton Cowboys’ Campaign Challenges Stereotypes to Enrich All of Our Lives

Guinness’ ‘Compton Cowboys’ Campaign Challenges Stereotypes to Enrich All of Our Lives

The release of a new Guinness advert, portraying the story of ‘The Compton Cowboys’, which will air for the first time in the UK on September 18. The new release is the next chapter of the iconic ‘Made of More’ series, which champions real people who have shown unexpected character to enrich the world around […]

Kraft Heinz Australia Launches New ‘Thicker is Tastier’ Push for Heinz Ketchup

Kraft Heinz Australia Launches New ‘Thicker is Tastier’ Push for Heinz Ketchup

Kraft Heinz Australia has launched its ‘Thicker is Tastier’ campaign for Heinz Ketchup via Channel T and Hogarth and is inviting all Australians to join the “Sauce or Ketchup” debate. Ketchup and sauce-loving enthusiasts across the nation have been faced with the ultimate condiment conundrum, “what is the difference between tomato sauce and tomato ketchup?” […]

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