Stoli Vodka has partnered with Universal to be the drink of choice for its James Bond-like femme fatale, Charlize Theron’s Atomic Blonde. While Bond’s touted many alcohol brands, in particular his ‘shaken, not stirred’ vodka Martini, Atomic Blonde will gain prominence as the tipple of choice for the secret agent, underlining how versatile the drink is in cocktails. […]
In July 2017, Dom Pérignon will offer to consumers in selected areas of the US, starting with Miami and New York, the ability to purchase its iconic vintages directly via the brand’s website. The sales will be made by licensed retailers, facilitated by third-party technology and delivery service Thirstie, through its independent retailer network. Dom Pérignon is thrilled to […]
Using oOh!media’s unrivalled reach in regional Australia, Carlton & United Breweries via creative agency Clemenger BBDO Melbourne, has launched a hyper-localised OOH campaign in ten cities and towns in NSW, Victoria and the ACT for Carlton Draught. The light-hearted classic roadside billboard campaign touches on various historical themes, rivalries, and traditional exports of some of […]
Since its 2005 introduction, Coca-Cola Zero has refreshed hundreds of millions of fans across America with its real Coca-Cola taste and zero calories. From its US introduction into the Coca-Cola trademark brand portfolio to its global expansion, the brand is sold in nearly 160 countries around the world. Now, through in-house innovation and extensive market […]
Britvic launched a new ‘Lemons Over History’ campaign for their iconic lemonade brand R. White via creative agency 101. The campaign marks R. White’s advertising return after more than 30 years. The brand has had a thorough overhaul including new packaging design, development of new flavours and renewed distribution. Rather than looking back, a new […]
Denmark-based studio Kontrapunkt has redesigned the packaging for Carlsberg’s Black Gold pilsner. The new packaging nods to the brand’s historic Black Gold bottles, with more saturated black and golden colours than the previous design. Kontrapunkt has also added a black top cap to the packaging to help the beer stand out on the shelves. “From the […]
The fact that National Tequila Day fell on a Monday this year didn’t stop Jose Cuervo from celebrating in style. The brand, via agency Crispin Porter + Bogusky (CP+B), set up three special water fountains in Los Angeles to dispense silver tequila, but sadly only for a day on July 24. Tequila fountains were set […]
Chivas Fight Club believes in always staying devoted to the fight. Join Chivas Fight Club. #FightForIt #GGG @GGGBoxing pic.twitter.com/3bCJOybqRi — Chivas Regal US (@ChivasRegalUS) July 24, 2017 Luxury whisky brand Chivas Regal, is aiming to inspire a new generation while making a positive impact on the lives of others by introducing The Chivas Fight Club. […]
Lovers of iconic Harley Davidson motorbikes from all over the globe make a pilgrimage to the workshop of Ehinger Kraftrad, an internationally renowned manufacturer of custom-made motorbikes. Kraftrad has taken his obsession to another level, with the creation of ‘The Archaeologist,’ a Premium Dry Gin whose bottles have the unusual feature of containing original Harley engine […]
Weetabix on the Go, the number one breakfast drink in the UK is set to fuel thousands of festival goers in the summer on 2017. As an official partner of Live Nation, one of the world’s leading live entertainment company, Weetabix On The Go will be heading to three of this Summer’s biggest music festivals; […]