St Patrick’s Day might be over, but these watercolour ads from McDonald’s are simply too pretty to pass off. Conceptualized by Dallas-based communications agency Moroch, these delightful ads were created to promote the limited edition ‘Shamrock Shake’ by the fast food chain. Credits: Advertising Agency: Moroch Partners, Dallas, USA Executive Creative Director: Kevin Sutton Creative […]
MillerCoors and the IPG Media Lab, announced the launch of Miller Lite On-Demand, a revolutionary suite of connected home services that modernize the beer shopping experience. The newly launched services include a voice-activated Amazon Alexa skill and a custom AWS IoT Button. Both will restock your fridge with Miller Lite within the hour. These capabilities […]
Fanta has been reimagined, resulting in the biggest changes to the brand in its history. The transformation will see a new visual identity, a revolutionary asymmetric, spiral bottle and a new recipe for Fanta Orange which contains a third less sugar. At the heart of the brand’s transformation is a new visual identity, designed to […]
One of the leading breakfast drink in the UK, Weetabix On The Go, is adding a new chocolate flavour to its Protein range to bolster its presence in the on-the-go breakfast market. Available from 20th March, the new chocolate drink will join the brand’s Strawberry & Raspberry and Vanilla variants. To coincide with the launch of […]
Aspall Cyder has appointed its first ever major agency to lead its ambitious plans for growth in the cider category. The family-owned Aspall, one of the UK’s ‘coolest brands’ according to the CoolBrands report, is looking to expand its presence in the category and build increased equity in its brand. Aspall has tasked J. Walter […]
Today’s man is an amalgam of competing influences. Far from the one-dimensional stock characters of yore, he aspires to exhibit both “traditional” masculinity and the affectations of a man of wealth and taste. 1800 Tequila’s new rebranding campaign from CP+B Los Angeles reconciles these disparate influences into one portrait of a modern man by combining […]
The iconic House of Martell unveils Martell VS Single Distillery, a cognac from a sole distillation source, offering an exclusive new profile to the Martell family of expressions. This innovative blend unites eaux-de-vie from a single distillery, drawing the same sensorial profile and flavour characteristics for a richer expression of the Martell style. The eaux-de-vie […]
German Spirit Brand O’Donnell Moonshine are pleased to announce their launch in the UK. After three successful years in Germany and with over 70,000 bottles sold in 2016, O’Donnell are now moving into their new premises in London and are looking forward to delivering their product to people up and down the country. Moonshine refers to alcohol produced […]
Fruit juice concentrate brand Rasna, has released yet another film, this time for its instant mix variant called Rasna Insta. This follows the recently released ‘Pyarelal ke bachpan ka pyar’ film. Conceptualised by Scarecrow Communications and directed by Vijay Veermal, the ad has been produced by Chrome Pictures. The film, targeted towards kids and mothers, shows […]
Ian Macleod Distillers, owner of Edinburgh Gin, has secured a new listing with Tesco which will see Edinburgh Gin’s Raspberry Liqueur and Rhubarb & Ginger Liqueur hit the shelves of Tesco across the UK. Building on Edinburgh Gin’s existing relationship with Tesco, the supermarket chain is the first to stock both liqueurs UK wide. The […]