Supermodel and actress Rosie Huntington-Whiteley and Coca‑Cola celebrated the launch of Coca‑Cola Life, a brand new lower-calorie cola which is sweetened from natural sources, and contains a third less sugar and a third fewer calories than regular cola. Sweetened with a blend of sugar and naturally-sourced stevia leaf extract, Coca‑Cola Life contains 89 calories per […]
Vodka brand Grey Goose has teamed up with branding agency Ragged Edge to create the “world’s most intimate martini bar,” which is “hidden” inside a gorgeous vintage Citroen van. Big enough for only two guests, this lovely traveling bar is decked out luxuriously in marble, leather, bronze and other fine materials—the lucky guests would be […]
Johnnie Walker, one of the world’s leading Scotch Whisky, announced a new partnership with the Formula One group that will enhance the brand’s global positioning and significantly expand the platform for its highly successful responsible drinking initiative, Join the Pact. The announcement of the new multi-year arrangement, which also sees Johnnie Walker become the Official Whisky […]
Absolut Vodka proudly announced the Limited Edition Andy Warhol bottle, a new design celebrating the brand’s iconic collaboration with the illustrious Andy Warhol. The offering embodies the brand’s commitment to supporting all things rooted in artistic expression and creativity. In 1986, Andy Warhol became the first in a long line of celebrated artists to collaborate […]
Hennessy will release 29 bottles of Edition Particuliere globally in October 2014. This rare blend combines carefully selected eaux-de-vie over 100 year old that are kept in tiercon French oak barrels. Only a few barrels of these rare eaux-de-vie remain from the pre-phylloxera era, representing the heart and soul of Edition Particuliere, one of the […]
Bombay Sapphire, the world’s number one premium gin by valueand the fastest-growing premium gin, is proud to announce the doors to Laverstoke Mill – its gin distillery, visitor experience and brand home – will open to the public on 1 October, 2014. With less than two weeks to the historic grand opening, celebrations started early […]
Armed with super powers and a knack for making smart choices, the world’s newest comic book hero is traveling from Florida to schools across the country to help teach children about nutrition. The Florida Department of Citrus, together with Marvel Custom Solutions, unveiled the redesigned Captain Citrus Tuesday at Heroes’ Haven Comics in Tampa. Transformed from life-sized […]
The makers of Folgers coffee, America’s favorite coffee brand, introduce new Folgers Flavors, a line of flavored liquid coffee enhancers that make it easy to personalize a perfect cup of coffee – anytime, anywhere. Packaged in sleek, palm-sized squeeze bottles, Folgers Flavors flavour enhancers provide consumers with a unique and customizable coffee experience. Available in four delicious […]
As part of a licensing relationship with Girl Scouts of the USA, Nestlé Nesquik launches new Nesquik Girl Scouts Thin Mints and Nesquik Girl Scouts Caramel Coconut flavours. The limited-edition product is on store shelves now and retails for $1.99. These new Nesquik Low-fat Chocolate Milk beverages combine low-fat chocolate milk with two of the most […]
Best of British Beer has created an advent calendar with a difference for this Christmas – instead of chocolates behind the doors, there are bottles of beer! The limited edition ‘calendar’ comprises a 105cm high, 40cm wide cardboard tree and star, 24 330 ml bottles, a special 500 ml treat for Christmas Day, serving suggestions […]