The Martinson Coffee will hit the streets of New York City this fall to show New Yorkers why you can’t fake real, kicking off the #YouCantFakeReal social media sweepstakes that will give one lucky winner a year’s worth of free coffee. On October 28, 2013, two Martinson coffee trucks will kick start the sweepstakes acting […]
http://www.youtube.com/watch?v=TKQZVYqW7mo Australia’s number one vodka brand1 launches integrated activity from 26 October Diageo Australia has unveiled an integrated campaign to mark the bold arrival of its new premium full strength bottle spirit (FSBS), Smirnoff Double Black vodka. Unlike any other offering in the category, this double freeze filtered vodka with the quality of Smirnoff No.21 […]
Corner Bakery Cafe has launched a complete redesign of its CornerBakeryCafe.com website that allows guests to personalize their online and offline experience with their local Corner Bakery Cafe in ways not previously available through standard, fast-casual restaurant websites. The new website, created by digital agency, Rockfish, provides guests with a seamless, interactive experience across desktop, […]
Tequila Herradura announces the release of its second in a series of small-batch tequilas, Coleccion de la Casa, Reserva 2013 – Cognac Cask Finish Reposado. Credited with creating the first reposado expression and extra anejo expression in the tequila industry, Casa Herradura continues its legacy of innovation with Coleccion de la Casa, Reserva 2013 – […]
Bombay Sapphire, the world’s fastest-growing major gin brand by volume and value1, in association with Tribeca Film Festival, announced the four winners of the Bombay Sapphire Imagination Series: Film competition. The competition offers budding filmmakers the chance to realise their own short film, using their imagination to interpret a short film script created by Academy […]
http://www.youtube.com/watch?v=RRxbr4eAkTg The creatives at McCann, Chile have come up with a way to help Coca-Cola promote a healthier lifestyle. A taxi was equipped with a bicycle pedal attached to a machine which calculated the discount the passenger was entitled to as he pedaled. If the passenger stopped, the discount would decrease, somehow making exercise a […]
Pernod Ricard has launched its first ecommerce hub in the UK to capitalise on returning customer spend across the region, a move that follows similar recent announcements from rivals Diageo and AB InBev. Drinks maker unveils first UK online store in time for key Christmas trading period. The Sipstor, dubbed an online “drinks boutique” by […]
The UK’s No 1 Modern cider maker Bulmers and global social media agency We Are Social will launch a Facebook campaign this week, to remind fans about the fresh apples that are used to make Bulmers cider. http://www.youtube.com/watch?v=ReFvD19O1kM The Harvestimator, which launches this week on the Bulmers Facebook page, aims to extend Bulmers’ following on […]
Purity Vodka, the world’s most awarded ultra-premium vodka, received top-honors at The 2013 Spirits Business Vodka Masters Competitions which were announced at a special event at the Carlton Beach Clubin Cannes, France on Monday October 21. The Spirits Masters are a series of competitions where medals are awarded based on blind tastings by a panel of […]
Coca-Cola partnered with Dr Romanelli, aka DRx, to debut a fashion line inspired by Coke branded clothing found in vintage stores and flea markets. Romanelli is renowned in the street fashion arena, and his designs are trademarked by his vintage, rugged, street aesthetic. The high-end ‘Coca-Cola by DRx’ collection includes bomber jackets, biker jackets and […]