Say that a bottle of wine costs thousands of dollars and hardly anyone would bat an eyelid, but what about a beer that goes for $2,000 a bottle? Portland-based Hair of the Dog Brewery has created just that—“Dave” is a strong, dark beer with 29% alcohol content that has been aged for 19 years. According […]
When it comes to Christmas, only the finest food and drink will do. Treat friends and family to the latest organic cordials and squashes from Rocks Drinks, which make great gift choices and perfect accompaniments to festive food or can simply be enjoyed during the celebrations. A little sophistication is a must at Christmas meal-times […]
Diageo is returning Johnnie Walker to UK TV screens for the first time in 50 years this Christmas as part of a multimillion marketing strategy to encourage younger drinkers to extend brands such as Baileys and Smirnoff to new drinking occasions. http://www.youtube.com/watch?v=n1xD9d71mMU&feature=youtu.be The drinks maker is unifying upcoming campaigns for top spirits brands Smirnoff, Baileys […]
A study conducted by Cologne University into the effectiveness of cinema advertising screened whilst audiences eat popcorn has found that the traditional treat not only distracts those sitting nearby but the eater from what is happening on screen. According to researchers the reason for this tail off in recognition is that our brains automatically simulate […]
The Scott Family, the original and only owners of the Coca-Cola Bottling Plant in Biscoe, North Carolina, are selling at public auction the Coca-Cola memorabilia, collectibles, equipment and real estate associated with their former business. Bottling operations began at the plant in 1909 and continued until the business was sold to Coke Consolidated in 1990. […]
A survey of 70,000 consumers in 15 major international markets has found that Nestlé is the fifth most loved brand in the world. Nestlé was the highest ranked food and beverage company in the research which was carried out by APCO Insight, a global opinion research company. The rankings are the result of a decade-long […]
In the world of “futbol,” as the sport of soccer is known in every country except the United States, Lionel (Leo) Messi, the Argentine-born soccer superstar, is considered the “best of the best” on the field, especially after winning a record five “World Player of the Year” titles. He has the same reputation off the […]
Martell, the prestigious House of Cognac founded in 1715, announces the launch of a new cognac, “Martell Caractere.” The new blend, available exclusively in California, offers style, elegance, complexity and balance for the true man of character, and pays tribute to the spirit of legendary entrepreneur and Martell founder, Jean Martell. Jean Martell was an […]
Want to get an added competitive edge in the push to look good on social media? JWT Singapore and Berocca have created the Berocca Social Booster widget to give young Singaporeans that extra edge on Facebook, putting them one step ahead amongst the hipsters and lead opinions on social media. Berocca Boost is a performance […]
Exclusive wine merchant Le Clos unveiled a Balthazar (12 L) of Château Margaux 2009 at the cost of USD 195,000, making it the world’s most expensive bottle of red wine to ever be retailed. Le Clos, the game-changing retailer of fine wines and luxury spirits, is the globally exclusive partner selected to offer the Château […]