As the warm weather continues, consumers across the nation are flocking in droves to pubs and restaurants to enjoy the sun. But while consumers may be visiting pubs more while the sun shines, new research from Mintel reveals that they may not be aware of exactly how much alcohol they are consuming. When shown a […]
Somerset based consultancy Smudge has created the identity and packaging for Roman-themed Corinium Ales. The brewery is based in the town of Cirencester, which was known as Corinium in Roman times. Smudge was engaged in August 2012 when the name had been decided and the products made, but no brand developed. ‘They wanted a Roman […]
Aesop, the brand storytelling agency has created a unique live event for Birra Moretti – the authentic Italian beer brand – as part of an ongoing integrated campaign. Building on the success of last year’s Pizza in the Piazza – which brought, great food, great company and great beer to some of London’s lunchtime hotspots […]
Two well-known and highly-regarded Michigan institutions, Atwater Brewery and Meijer, are teaming up to bring a new “State Fair Pale Ale” craft beer to market. State Fair Pale Ale was introduced earlier this week at the grand opening of Meijer’s newest location in the Gateway Marketplace, adjacent to Detroit’s State Fair Grounds. The store, a […]
Argo Tea, the fast-growing Chicago-based company responsible for creating innovative tea experiences, announces its newest Chicago location, resulting from a unique community park revitalization partnership with the City of Chicago. The greenhouse-inspired cafe, opened in celebration of Argo Tea’s 10th Anniversary, is located in the newly restored Connors Park at 871 N. Wabash Street. The […]
Hennessy V.S celebrates the third installment of the brand’s limited edition bottle series by unveiling a design created by world-renowned Brazilian artists Otavio and Gustavo Pandolfo, better known as Os Gemeos. The bottle offers a new experience for Hennessy fans with its eye-catching design and warm-colored tones, while still providing the same smooth taste revered […]
Jamba Juice Company, a leading healthy, active lifestyle brand, will be hosting a Jamba KidsFree Smoothie Day on Saturday, July 27 from 11 a.m. to 4 p.m. at select participating Jamba locations. To bring awareness to the Jamba Kids Meal and to provide kids with nutritious and delicious on-the-go choices this summer, participating Jamba Juice […]
Carling has released an online ad to tie in with the Duchess of Cambridge giving birth to a son. The humorous ad, created by Creature, fits into Carling’s “refreshingly perfect” campaign, which launched in May 2013. The spot shows a man in dungarees entering an empty nursery and then setting to work decorating the room. The […]
As Open hopeful Brandt Snedeker battled for the Claret Jug at this year’s championship at Muirfield, Scotland’s top brewer made sure his ‘T’ was in the bag. After the American revealed he’s a convert to the host nation’s favourite pint last week, the Tennent’s team swung into action to drop off a golf bag with […]
Tennis Grand Slam Champion Rafael “Rafa” Nadal served up the party of a lifetime on his home island of Mallorca last night for winners of a Bacardi Limited social responsibility competition. The Bacardi Limited Global Social Responsibility Ambassador hosted “The Champions’ Party” for the lucky “Mix with Rafa” promotion winners and their guests at the […]