YesMore is a young alcohol marketing company based in London and New York. Although only a year old, founded in 2017 by Dan Hooper and Tom Harvey, the marketing firm has already worked with major spirits companies, brewers, and bar chains, such as Grey Goose, Crumbs Brewing, and Be At One Cocktail Bar. Both Dan […]
Archer’s Mark director Ian Derry helms the new Johnnie Walker campaign for Something Inc. Tracing an epic journey through Scottish landscapes, the campaign, entitled ‘It’s What’s Inside’, explores the unique qualities of the iconic Johnnie Walker Blue Label and the new limited-edition Johnnie Walker Blue Label Ghost and Rare Port Ellen. Something Inc teamed up […]
In February 2019, LOUIS XIII will step into the future by integrating NFC technology into its Smart Decanter to provide clients a seamless access to an exclusive world of privileges. Each decanter will directly connect clients to the LOUIS XIII Society, a private club where members can enjoy exclusive content, unique experiences and personalised […]
We’re used to a gingerbread latte this time of year but McDonald’s have thought of a new festive flavour for the UK market. The American fast food company has launched the Millionaire’s latte – a large shot of espresso blended with steamed milk, a caramel biscuit flavour syrup, topped with a swirl of chocolate cream […]
Bangladeshi tea brand Teatulia has launched in the UK with a new brand identity by Here Design. This expansion coincides with the opening of a flagship store in Covent Garden where its range of organic teas will be available. Here’s production studio ‘Here Makes’ has also created a range of branded lifestyle items to bring […]
BrewDog is set to launch the world’s first ever craft beer airline, which will take off in February next year. The flight will take place on a bespoke, branded Boeing 767, and will fly from London Stanstead to Columbus, Ohio, where the BrewDog brewery is based. Passengers on the flight will get the full […]
Camden Town brewery has created a Pilsner-based lager to be served exclusively at London pizza chain Homeslice, but unlike any of its other beers, the cans won’t list the ingredients used. The brewery said the decision to list no ingredients on the can was due to the fact that the recipe, like Homeslice’s menu, will […]
Sol has launched its new brand positioning ‘Taste the Sun’, which embraces the sun’s positive energy, and reinforces the brand’s heritage as a lager born in Mexico, reflecting the country’s passion and vitality. The campaign was created by Maarten Vrouwes and Friso Ludenhoff for J. Walter Thompson Amsterdam, and produced by New Amsterdam Film […]
Independent creative design agency Deep have created a nation-wide campaign for Nyetimber the luxury sparkling wine producer based in the south of England. The expansive print and digital campaign, Nyetimber’s first, builds awareness of the brand and positions their newly launched product, 1086, as the pinnacle of their wine portfolio. Grant Bowden, Creative Director at Deep commented, “1086 […]
Absolut is launching the global Absolut Creative Competition in 20 countries across the world with the mission to find the next bold creative voice of the brand. The competition entries will be judged by leading creatives voices, with one exciting member already announced. The competition aims to celebrate creativity and harness the power artists […]