Strategic food and drink brand consultancy The Collaborators has worked with fellow B Corp and ethical bottled water brand One Water to refresh its brand identity and packaging – bringing greater warmth, purpose and clarity to a business founded on doing good. Set up in 2005 by Duncan Goose, One was created with a clear […]
Creative agency, BrandMe present a new identity and packaging design for energy drink, Maxx Power, that empowers individuals and amplifies self-expression, putting the brand at the forefront of the Armenian and Georgian markets. BrandMe’s task was to reposition and redesign both identity and packaging for Maxx Power, to capture the brand’s raw energy through a […]
AWL Agri Business (formerly Adani Wilmar Ltd), one of India’s leading FMCG and agribusiness corporations, has reached a significant milestone in its journey with a progressive new corporate identity, developed in partnership with global brand consultancy bluemarlin. After winning the strategic and creative pitch, bluemarlin aimed to deliver more than a traditional rebrand – the identity […]
Smiling Wolf is a premium, functional spirits range that blurs the line between non-alcoholic and alcoholic to offer an unprecedented mood-enhancing experience. Everything you would expect from a classic alcoholic spirit (flavour, mouthfeel, experience, story, quality and effect) but without the downsides. An uncompromising range that looks, feels, tastes, mixes and performs like a classic […]
Independent brand design agency Brandon Consultants is pleased to share the team’s latest work with Ornua Foods; a 360-degree redesign for the UK’s #2 cheddar cheese brand, Pilgrims Choice. Brandon’s work with Pilgrims Choice spans strategy, brand story development, a new visual brand identity system, TOV guidelines, a redesign of the entire packaging portfolio, initial […]
Brand agency Born Ugly today reveals the refreshed packaging and visual identity for Carlsberg’s Eve brand, breathing fresh life into the beloved beverage and helping it reconnect with women seeking carefree, flavour-filled moments. Launched nearly twenty years ago, Eve was created to appeal to Swiss women looking for an alternative to beer. Born Ugly was challenged to […]
New Originals Company, the first truly European tofu company, is delighted to unveil their visual brand identity, designed by BrandMe to communicate their defiantly different entrepreneurial spirit and timeless quality. The New Originals Company GmbH, based in Vienna, unites strong brands (such as Lunter, Omami and Inedit) in one brand house, to set the course […]
Denomination crafits a striking brand identity grounded in geological drama and artisan purity. In a category long dominated by Scotch conventions – paper labels, serif typography, heritage cues – a new force rises from Tasmania’s wild coastline to redefine luxury whisky. Introducing Cape Hauy, a brand that breaks free from category codes with brave creativity […]
Founded in 1994 Sharp’s offered a disparate mix of ales designed to look like they’d been around since the 1800s. Doom Bar was their hero beer but younger consumers were proving hard to reach due to a traditional old-fashioned positioning. In 2011 Molson Coors recognised the untapped potential of the brewery and needed to open-up […]
Carlton Dry, one of Australia’s most beloved beers, has rolled out a refreshed visual brand identity in collaboration with specialist drinks design agency Co-Partnership. The Aussie beer brand needed a contemporary evolution that would retain its easy-drinking relevance while appealing to a broader range of beer lovers. The fresh new look will help reinforce Carlton […]