Integrated campaign announcing the Grand Big Mac is back at McDonald's; allowing customers to spend more time with the taste they love
The Grand Big Mac is back on McDonald’s menus for the 3rd year in a row, allowing Big Mac fans to spend more time with the taste they love. The Big Mac is an icon in the world of burgers, with legions of devoted fans around the world. In this new campaign from Leo Burnett London, […]
From September 2nd to October 6th, Burger King is running a new political event in France as it launches Democratic Burger: the first €2 democratically elected burger. For the first time in the brand’s history, the operation will invite French people to vote for the burger that they want to for €2 for the following […]
KFC India unveiled two engaging short digital films to introduce its new range of burgers. The 15 second films conceptualised by Ogilvy India aims to engage the viewers with the question “Ever imagined a burger without a bun?” It then introduces its new all chicken burger without bun. To explain what happened to the bun, the film ends […]
Wendy’s will make its Super Bowl debut with a 30-second ad from VML that satirizes competitors’ use of frozen beef patties and touts Wendy’s fresh beef. Scored to Foreigner’s 1977 hit “Cold as Ice,” the ad shows an employee from fictional burger chain competitor “Othr Guyz” using a blow dryer to thaw out some patties […]
Got a sweet tooth for Nutella? Instead of expressing your love for the hazelnut chocolate spread by bathing in whole tub of it, why not book a flight to Italy for McDonald’s latest offering of Sweety Con Nutella? Before you freak out at the thought of a beef patty slathered in chocolate, the burger contains no […]
The Avocado Bun is the newest unusual food craze to hit London this summer. Is there anything avocados can’t do? From avocado ice cream to avocado face masks, cupcakes and pasta sauce this humble fruit ceases to amaze. After taking Instagram by storm, Joe’s Southern Table and Bar in Covent Garden, London has responded to […]
Everyone is Irish on St. Patrick’s Day, and Hard Rock Cafe will celebrate the holiday with its new Guinness Irish Stout and Jameson Irish Whiskey infused-burger and beer duet. The Guinness & Jameson Bacon Cheeseburger, paired with a Guinness stout, will be available at cafe locations across the nation beginning Thursday, February 18 through Sunday, April 10, […]
Fast-food chain Carl’s Jr. took its relationship with 72andSunny to the next level by allowing the agency to actually create its new spicy burger. 72andSunny not only conceptualized the ‘Thickburger El Diablo’ burger but also developed the ingredients list, named it, and designed packaging, along with its traditional marketing duties. The burger includes jalapeño poppers, […]
The McDonald’s McRib will return on 31 December, the fast food chain confirmed. Burger lovers have long been mystified by the elusive McRib, which tends to make intermittent appearances on the McDonald’s menu in the UK and US. The McRib is a barbecue sauce-infused pork sandwich that reportedly first arrived in 1981, only to disappear […]
In the midst of Hong Kong’s #OccupyCentral protests, McDonald’s Hong Kong has very recently unveiled a ‘Batman’ burger, along with ‘Squeezy Cheesy Fries’. This burger is the first of the series of Justice League meals that McDonald’s will release in the next few months. The Batman burger features a burger with two patties, a McMuffin-style […]
