Absolut, Crane.tv and Cult, unveil an inspiring new project, ‘A Night for Change’ which aims to celebrate global unity through a single night of international artistic expression. In ‘A Night for Change’, Absolut, Cult and Crane.tv brought together seven artists in seven countries around the world, uniting them for a common cause of positive action. […]
Shopper Marketing and Retail Activation agency Savvy, is extending summer by telling the UK that Lipton is now served in KFC with a 5-week outdoor mobile sampling campaign visiting 100 KFC restaurants over a weekend period. As Autumn arrives, Lipton is keeping the population shining by handing out free samples to consumers visiting KFC across […]
Clemenger BBDO Melbourne and Carlton United Breweries (CUB) have launched Carlton Draught’s new ’46ers’ campaign, bringing the iconic beer back to TV screens after a five year hiatus. In Australia, a fresh keg of Carlton Draught is changed every 46 seconds, making it Australia’s freshest tap beer. This insight led to the development of the […]
Premium chocolate brand Godiva has partnered with esteemed photographer and director Rankin, to produce a new immersive global campaign, that showcases the sensorial artistry of its new range, Godiva Masterpieces. The campaign devised by creative agency CHI & Partners aims to bring to life how it feels to eat Godiva, and what sets it apart […]
Shoppers’ facial expressions will determine the advertising creative they see on a new campaign for Nutella via oOh! and PHD that, in an Australia and New Zealand advertising first, uses facial mapping technology to determine their mood and personalises creative to match. Using the Kinect camera built into oOh!media’s fully interactive Excite panels, the facial […]
Austin-based Vital Farms and creative agency Preacher have launched a new campaign to literally call bullshit on the ‘cage-free’ movement, and in turn, educate people on the benefits of Vital Farms pasture-raised eggs. Studies show that 92% of American consumers are buying into Cage-Free, thinking that this means happy hens running around in open fields. […]
Johnnie Walker is excited to announce the official release of Johnnie Walker Black Label The Director’s Cut – a limited-edition whisky developed in collaboration with visionary Blade Runner 2049 director Denis Villeneuve and Johnnie Walker Master Blender Jim Beveridge. The new blend comes thirty-five years after Johnnie Walker Black Label appeared in the original Blade […]
VCCP’s debut campaign for Domino’s positions the pizza delivery brand as “The official food of everything” with six TV spots. The series of ads is meant to illustrate the versatility of a freshly-ordered Domino’s Pizza by featuring humorous “real-life” situations, such as teenage nerds who try to be cool and awkward family encounters. VCCP, which […]
As the only American-style India Pale Ale (IPA) to win gold medals at the Great American Beer Festival and the World Beer Cup, Odell IPA is seemingly approved by everyone. Coupled with over 10 years of history, it’s been the go-to IPA for beer drinkers across the mountain west since the early 2000’s. Denver based […]
Alex Hunter is one of the most popular young football players today. The grandson of a famous British player in the 1960s, the teenager is trying to break through in the storied English Premier League. Millions followed his story last year as he began to make a name for himself—even though he’s not a real […]