After more than 140 years of knowing a good party, Southern Comfort has a big announcement. No, it’s not a new flavour or a “luxury” limited edition label – it’s so much more. It’s a phenomenon, a lively bar call and an experience so revolutionary, it deserves its own place in the dictionary: SHOTTASoCo. So, […]
Hornet Directors Lernert & Sander along with creative agency Mori Inc., captivate again with this clever triptych for Campari, showing viewers that no matter what the circumstance, there is always a way to drink the apéritif in style. The films propose a puzzling situation for the thirsty hero — how does one drink a Campari […]
Warburtons has invested in another blockbuster ad to bring excitement to the bakery category and drive sales, this time starring everyone’s favourite gang – the Muppets, who will appear tonight for the first time in ‘The Giant Crumpet Show’. The 120-second commercial of gigantic proportions is part of a large £25m integrated, through the line […]
Nescafé is partnering with Facebook to launch an immersive video, pioneering new technology just released for the platform. The Nescafé ‘Good Morning World’ video stars people in kitchens across the world, performing the hit song ‘Don’t Worry’ using spoons, cups, forks and a jar of coffee. Uniquely, viewers can rotate their smartphones through 360˚ to […]
Jack Daniel’s, the Tennessee whiskey brand owned by Brown-Forman, has launched an out of home (OOH) campaign in the UK to launch its new drink, Tennessee Fire. The campaign sees a 2D installation of the bottle protruding out of billboards across Old Street and Mile End in London, and at London Road in Manchester. The […]
As part of the Bisto Together Project, McCann London has created a new campaign showing the power of home-cooked food to bring people together. Launching two new range under in the Bisto Made Simple brand, the “Bisto New Baby” campaign, focuses on a young couple that has just had their first child. In the TV […]
During ‘Coca-Cola Summer Love’ – The summer’s biggest event that took place in Israel, Coca-Cola created a unique bottle that has never been seen before: Wish in a Bottle – The bottles were developed and custom made just for this event. In order to make the idea come to life – Coca-Cola and agency Gefen […]
Nespresso, the worldwide pioneer and reference in premium, single-serve coffee, is pleased to announce that George Clooney — American actor, screenwriter, producer, director and activist — will extend his relationship with the company by becoming the new brand ambassador in the U.S. Beginning November 2nd, George Clooney will be featured in Nespresso’s new integrated marketing […]
Nespresso has cast a new leading man to star alongside brand ambassador George Clooney for the latest communication campaign by IPG McCann. Playing himself, Jack Black is bringing a new twist to the campaign which will debut on 29th October. The new Nespresso advert playfully explores the concept of ‘What Else?‘, provoking viewers to consider […]
Leading Scotch Whisky brand LABEL 5 reveals an exclusive partnership with bartenders around the world who have created innovative and tasty cocktails with LABEL 5 Classic Black. In addition to this digital campaign called “Whisky Confidential”, LABEL 5 announces being partner of the IBA’s World Cocktail Championships for 2015. With its videos, LABEL 5 invites […]