In a racy series of ads featuring glamorous women in pin-up poses dressed only in milk, fairlife introduced a high nutrition milk that will raise consumer interest for better tasting, more nutritious milk products. Launching in the Twin Cities, fairlife purely nutritious milk has 50 percent more natural protein and calcium and 1/2 the sugars of ordinary […]
http://www.youtube.com/watch?v=9pOO-JiLrwA#t=0 M&C Saatchi Group and Ginsters, the number one brand in savoury pastries and sandwiches, have unveiled a tongue-in-cheek integrated campaign – ‘Feed the Man’ – celebrating the heroic and often unspoken acts that the men of Great Britain perform on an almost daily basis. The campaign, launched on Wednesday 12 February, centres on a […]
The journey to “I do” can be long and winding, but it always starts at one place: the proposal. From extravagant flash mobs and quirky memes to elegant romantic dinners, Americans have found countless unique ways to pop the big question. Every day, fans tweet proposals to @pizzahut and in just the last year, the […]
To mark World Nutella Day, Ferrero Canada invites Canadians to join in the global festivities celebrating Nutella’s 50th birthday. The global campaign is the first of its kind for the company. Nutella fans around the world are being asked to share their own personal Nutella stories online at www.nutellastories.com in the form of text postings, […]
As part of the brand’s global campaign, Transform Today, Absolut has announced a new project with graphic novelist Rafael Grampa, one of the featured artists of the campaign. Entitled Next Frame, the collaboration will invite users from around the world to help shape what happens within a new original story created by Grampa – as […]
http://www.youtube.com/watch?v=MC_35SsHANM Jim Beam and award-nominated actress Mila Kunis are teaming up to “make history” in 2014 and beyond. Kunis joins the Jim Beam family as a global partner and spokesperson, and will play a leading role in Jim Beam’s new Make History multi-media brand campaign that will reach more than 100 markets worldwide. Make History […]
http://www.youtube.com/watch?v=7LBMFGOAHdA#t=0 In Deutsch LA‘s new ad for Taco Bell, you soon realize that the aptly named XXL Steak Nachos are a little daunting for the average-sized human. So perhaps you should try being NBA star Kevin Love. “Kevin Love’s XXL Life” features Minnesota Timberwolves basketball star (and first-time All Star) Kevin as he goes through […]
http://www.youtube.com/watch?v=Orxqjw3o9cw Mars has just launched a new television campaign in support of its Bites Portfolio. The first two spots in the campaign break this quarter and feature Snickers Bites—a bite-sized version of the brand’s popular candy bar that hit shelves last year. The commercials carry a new theme, “your favourite bars, bite-sized,” and beg the […]
Emmy-award winning actress and philanthropist, Sofia Vergara will join forces with Buca di Beppo, the authentic, family-style Italian restaurant serving authentic Italian cuisine to over 97 US locations, for the “Meatballs 4 Ninos,” a campaign that aims to raise money and awareness for St. Jude Children’s Research Hospital and its mission of finding cures and […]
Bud Light Platinum announced its new creative campaign, Turn Up Your Night, a direction rooted in electronic dance music with a strong emphasis on content. The campaign will feature partnerships with marquee DJs and national and local festivals. Turn Up Your Night will debut with Grammy nominated DJ/producer/songwriter Zedd. “Every night has that ‘turn up […]