As an official supplier to Wimbledon, Evian and its agency We Are Social have come up with a multi-channel campaign in an attempt capture the public’s imagination and get them dancing to the “Wimbledon wiggle”. The campaign makes a song and dance of the usually straight-laced centre court crowd and invites the public to “get […]
Artem SFX – the award-winning physical special effects company – received a brief to create props and effects for a series of three TV commercials for Carling Brewery’s “Refreshingly Perfect” campaign. The Artem team, headed up by Alex Phillips, worked on three separate adverts: an extreme underwater apple bobbing event, a heroic catch for a […]
Kent Lyons has created the name, identity and a campaign for YO!Sushi’s new YO!Burger product, which launches on Monday. The consultancy was invited to a tasting session of the new rice burger in March, when YO!Sushi head chef Mike Lewis demonstrated how he wanted to introduce a version of the Japanese dish to England, according […]
Leo Burnett Moscow developed “A Ring to Bring Them Closer” for McDonald’s to raise funds for the House for Moms near the children’s hospital in Kazan (Tatarstan). The house will allow children who undergo protracted courses of therapy to spend more time with the ones they love. The effort explored Soviet Union’s tradition of children […]
BuroCreative has developed the branding and identity for The Pig Idea, a new campaign which aims to cut food waste by encouraging the practice of feeding it to pigs. A number of celebrity ‘ham-bassadors’ have been brought in to back the campaign, including Hugh Fearnley-Whittingstall, Fergus Henderson and Rosie Boycott. Supporters of The Pig Idea […]
Coca-Cola has launched a fun ad campaign in Cartagena, Columbia that brings home the point that the famous soda is best served ice-cold. The ad shows samples of Coca-Cola being handed out to sweating beach-goers on a hot day—the scene appears commonplace, except for the fact that the gassy beverage is served in an intriguing […]
Sweet Leaf Tea, a brand known for its organic teas and beverages, has officially launched the Be Sweet Out There campaign promoting random acts of sweetness nationwide. Things kicked off in New York City with the successful “Be Sweet New York City” event attended by 28,000 people. Sweet Leaf Tea will continue to spread the […]
evian Natural Spring Water continues to celebrate the inner baby inside each of us. The brand follows its viral ad sensation, “Baby and Me”, with a fun, new mobile app. The new Baby & Me application from evian allows the user to meet their inner baby!! evian’s “Baby” campaign released its latest viral video, “Baby & […]
Pepsi is partnering with reigning CMA Entertainer of the Year and Grammy nominated artist Blake Shelton to kick-off summer 2013 by inviting fans to join Pepsi for an “Iconic Summer” to remember. With the launch of www.iconicsummer.com, Pepsi will offer consumers fun summer rewards and unparalleled access to great music and great summer events, including: […]
Coors Light is on a mission to refresh the most people this summer and is pulling out all the stops to do it. Whether delivered by beer vending machine or dog sled, Coors Light is using cool and unexpected ways to arm as many legal-drinking-age consumers as possible with the World’s Most Refreshing Beer. It […]