New M&M’s Crispy Milk Chocolate Candies were available for trick-or-treaters this Halloween – but only at one house in the entire country. Last month, Mars Chocolate North America announced that after a decade of pleas from consumers, the company is officially bringing back M&M’s Crispy to stores in the US in January 2015. Countless fans across […]
International brand design agency Bulletproof has created a contemporary new masterbrand identity and packaging design for Norway’s leading chocolate brand Freia, as part of a complete ‘brand world’ review. Following a chemistry meeting with three rostered design agencies, Bulletproof was appointed by Freia brand owner Mondeléz, in Spring 2013. Freia is part of Norwegian heritage […]
Spanish creative duo Ruth & Sira Garcia has created an assortment of skull-shaped chocolates that would make the perfect treat for Halloween. The designers named their creations ‘Chocolate Skulls Gone Nuts’, adding walnuts and gummy brains to the exposed white and dark chocolate skulls. They also came up with another design which has white chocolate […]
M&M’s Brand has a message to all the diehard fans of M&M’s Crispy Milk Chocolate Candies: They’re finally back … because of you. After a decade of phone calls, petitions, Facebook posts and countless other pleas, Mars Chocolate North America announced M&M’s Crispy will return to stores nationwide in the USA in January 2015, following […]
Rowan Atkinson is back as Mr Bean in a new TV ad from Snickers. The latest ad from AMV BBDO‘s ‘You’re not you when you’re hungry’ campaign shows a kung-fu expert turning into the hapless Bean when he hasn’t had his fix of Snickers. The 60-second spot aired for the first time in the U.K. […]
Hershey’s iconic Miniatures chocolates has recently had its packaging redesigned. Giving a modern update to the wrapper of each chocolate and its bag, the redesign by Sterling Brands also boasts a sustainability element to it. Each wrapper had its weight reduced by 0.050 grams. That small move, in a year, saves more than 271,800 pounds […]
Based in California, chocolate company KIVA Confections has created a line of chocolate products infused with medicinal cannabis—“that is potent, consistent, and enjoyable to consume” for the cannabis edible market. Founders Scott Palmer and Kristi Knoblich created the Kiva Bars—rich chocolate bars that are laced with 15-milligrams of Tetrahydrocannabinol (THC) concentrate per serving—which comes in […]
Several brands have responded to Apple’s #Bendgate scandal, but so far, Kit Kat seems to be leading with arguably the best response with this tweet, which has garnered 6,400 retweets and counting. Kit Kat posted a photo of their famous chocolate-covered wafer biscuit snapping neatly in two, with a simple caption that reads “We don’t […]
Thorntons is to launch two block tablet bars into the competitive UK chocolate market in October, in a move that it claims heralds an “exciting new phase” in the brand’s development. The chocolate brand is adding two 100g bars, Fudge Chocolate Bar and Special Toffee Milk Chocolate – to tap into the £3.9bn chocolate market […]
Mars announced that it has signed new multi-year deals with Joe Gibbs Racing (JGR) and National Association for Stock Car Auto Racing, Inc. (NASCAR), further anchoring its presence in the sport. The new agreement with JGR will extend the winning partnership that has brought the No. 18 M&M’s Toyota to victory lane 20 times since […]