http://www.youtube.com/watch?v=DY7iAl6wtdY Cadbury’s Dairy Milk has unveiled its first Christmas-themed campaign, created by Fallon London. The ad, which will launch on the night of November 8, shows a street wrapped in Cadbury wrapping paper, with the residents unwrapping the paper to find Christmas themed Cadbury treats, including ‘Mousse Snowman’, ‘Chocolate Santa’ and ‘Snowman and Santa Hollows’. […]
Costa, one of the UK’s favourite coffee shop, launched its speciality food and beverage Christmas menu, available in all of Costa’s UK stores throughout the festive season. Christmas is about to sparkle like never before as this year’s Christmas range of indulgent speciality drinks not only taste great but look amazing too! Each drink has […]
Asda is launching an aggressive Christmas campaign that targets the other big four supermarkets’ shoppers with a message that claims “You’re Better off at Asda”. The supermarket claims its campaign, which consists of 20 “hardworking” Christmas TV ads, will have “no gimmicks, no promotions and no celebrity filled features”. Instead Asda will invest in lowering […]
It is known that when coffee giant Starbucks starts using red paper cups—rather than its de rigueur white paper cups—Christmas is round the corner. For this year’s holiday season, the coffee company has unveiled new designs for its red paper cups. Devoid of the iconic snowmen, ice skaters and other characters, the new ‘Starbucks Holiday […]
Liberation Foods, the UK’s first Fairtrade and farmer owned Nut Company, is launching its first seasonal range of snacks into 252 Oxfam shops nationwide from 21st October 2013. Following the successful launch of two new product lines during the summer, coupled with a recent refreshed brand identity, Liberation’s two new winter snacking products include: Fairtrade […]
When it comes to Christmas, only the finest food and drink will do. Treat friends and family to the latest organic cordials and squashes from Rocks Drinks, which make great gift choices and perfect accompaniments to festive food or can simply be enjoyed during the celebrations. A little sophistication is a must at Christmas meal-times […]
Diageo is returning Johnnie Walker to UK TV screens for the first time in 50 years this Christmas as part of a multimillion marketing strategy to encourage younger drinkers to extend brands such as Baileys and Smirnoff to new drinking occasions. http://www.youtube.com/watch?v=n1xD9d71mMU&feature=youtu.be The drinks maker is unifying upcoming campaigns for top spirits brands Smirnoff, Baileys […]
Morrisons is hoping to steal a march on its rivals in the run-up to Christmas with a new marketing campaign aimed at boosting customer loyalty in the run-up to the crucial festive trading period. The ads, which are appearing in newspapers and on TV, see the return of the supermarket’s ‘Big Christmas Bonus’ strapline, offering […]
As the final countdown to the festive season begins, Mintel gets into the holiday spirit with a variety of festive stats and figures covering the food and drink, health, alcohol, shopping, household and personal care sectors. Food, Spirits and Baking Habits What’s your Christmas tipple? Over a third (36%) of consumers who drink dark spirits […]
More than 2,000 of Sainsbury's corporate office workers from all over the UK, will help out their colleagues in their various stores over the busy festive period.
Everyone from store support centers, including board members and directors, will be rolling up their sleeves to help keep the shelves fully stocked, as the supermarket gears up for its busiest trading days of the year – Friday 21 to Monday 24 December. The company’s suppliers are also joining in. Over 300 people from 107 […]