Having worked with the Bounce brand for six years, Biles Hendry was asked to develop packaging for their newest innovation: Bounce Protein Energy Bites. Famous for its Energy Balls, the brand was an early pioneer in the protein energy snack market, which has exploded over the last few years as a healthy and sustaining alternative […]
English wine is cultivating a reputation for top quality, but some feel the fledgling industry lacks an identity. As a result, FMCG trade magazine The Grocer tasked design agency Hornall Anderson with creating one – and this is what they came up with. The Brexit vote left the UK divided. How to react? Hornall Anderson […]
Fast-food restaurant chain, Subway, has unveiled a new logo and symbol, premiering it during several Olympics TV spots. The logo retains the core colours long associated with the brand – green and yellow – but it has opted to swap out italics in favour of a more minimalist typeface. Meanwhile, the new symbol – featuring […]
Spindrift, line of sparkling beverages made with real squeezed fruit, unveils new packaging that conveys their core mission of “real.” Their new look of “real” will roll out to stores and foodservice partners beginning in August 2016. “Spindrift was founded six years ago, on one simple idea: take fresh juice, squeeze it and make the […]
Hayman’s Gin has engaged creative agency Field Day to create a new brand design to help tell the story of its rich history as original English gin makers. The new branding was developed through hand drawn illustrations of the different elements representing Hayman’s Gin, such as the botanical ingredients, ‘Marjorie’ the copper pot still (named […]
The Whisky Shop has launched a new store in Paris, with interiors designed by international design agency gpstudio. The store is located in Place de la Madeleine, one of Paris’ most stylish shopping areas, in a building dating back to to the late 1800s. gpstudio’s conceptual idea for the interior architecture of the Paris store […]
Cobra is launching innovative new Smooth Pour glassware, developed with Karmarama, which along with a unique font for bars, is a breakthrough in pouring technology. The glassware will be launched this summer with an integrated campaign, which runs across digital outdoor, press, digital, VOD, and social media. The team have worked with hydrodynamics and fluid […]
Recently Food & Beverage News was invited to a day long extravaganza full of food, beverage, marketing, design and innovation. Starting from the inaugural FAB Forum and culminating with the grand ceremony of The 18th FAB Awards. Google UK Ltd. had a big part to play on the day – sponsoring The Forum, which was held at their […]
Bourbon brand Jim Beam announced an all-new global packaging redesign, marking the first time significant changes have been made to the Jim Beam Bourbon bottle in decades. Starting in mid-2016, the entire Jim Beam portfolio will have a new, premium look in the more than 100 markets around the world where the products are sold, […]
A simple and eye catching brand identity for BrewDog’s new spirits arm, Lone Wolf, has been unveiled by B&B, featuring a wolf’s head distilled down to its purest geometric elements. The identity is designed to reflect the purity of BrewDog’s products and its aim to disrupt the spirits sector. Alternative Beer Irreverent Scottish brewery BrewDog […]