Electronics and beer aren’t always cosy bedfellows but that hasn’t stopped BT Sport from devising a hi-tech solution for the humble beer mat. The custom built mats can be scanned by smartphones equipped with Blippar technology to allow patrons of BT Sports screening clubs and pubs to vote on sporting issues, research game stats, enter […]
BKWLD has launched VNTG; a unique, simplified approach to wine cellaring apps, meant to catalogue the wines you have and let you know when to drink them. It’s an app driven by data, design and a love of wine. Development Director, Aaron Nunley, and Technical Director, Justin Jewett, partnered with VNTG’s visionary and designer Ed […]
Carlsberg UK has tasked LBi with developing its digital initiatives across its brand portfolio, including Tetley, Somersby, Tuborg and San Miguel. The appointment will see LBi work across the brands, including Carlsberg, across a number of media channels, beginning with a social media and branded content initiative for San Miguel Fresca. Jonathan Dee, Marketing Controller […]
DDB Chicago just launched the above wonderful interactive YouTube experience for Skittles, celled Figurines. The ad starts off just like a normal crazy Skittles ad, but then you are invited to smash figurines standing on a table. Each figurine has a different story. Try it out by watching the video above and picking a figurine of […]
Skittles has teamed up with the greatest fruit-slicing game in the world and, this July, is set to entertain its fans with a new on-pack promotion, telling avid gamers how to download new Fruit Ninja vs. Skittles to their Smartphone for free. The new and exclusive game, which launches in the UK next month, will […]
Leo Burnett Moscow developed “A Ring to Bring Them Closer” for McDonald’s to raise funds for the House for Moms near the children’s hospital in Kazan (Tatarstan). The house will allow children who undergo protracted courses of therapy to spend more time with the ones they love. The effort explored Soviet Union’s tradition of children […]
Domino’s Pizza announced the release of its Domino’s Pizza app for Windows Phone 8. This newest mobile offering gives Domino’s an app presence on nearly 95 percent of the smartphones sold in the U.S., and offers a few features that are exclusive to Windows Phone. In a first for a Domino’s mobile app, the Windows […]
Food and Beverage News had an exclusive backstage pass at the 15th FAB Awards at the quintessentially English – Hurlingham Club in London. Our Senior Journalist and Feature’s Editor, Mahir Prasad caught up with Leo Burnett Global Chief Creative Officer Mark Tutssel. Click below to have a listen to their conversation, where Mark recounts his experience […]
evian Natural Spring Water continues to celebrate the inner baby inside each of us. The brand follows its viral ad sensation, “Baby and Me”, with a fun, new mobile app. The new Baby & Me application from evian allows the user to meet their inner baby!! evian’s “Baby” campaign released its latest viral video, “Baby & […]
For those looking for a new way to network in and around the Silicon Roundabout and digital Shoreditch area, a new beer festival called Tech City Beer Fest is being launched by the brew Co-working Spaces. The beer festival takes place on Tuesday 18th June from 6.30 – 9pm at Arch 402 in Shoreditch, London. […]