Steak ‘n Shake is inviting America to a birthday party for the record books on Saturday, June 7, when it will celebrate its 80th birthday by attempting the Guinness World Records title for the “Largest Birthday Sing-Along.” Steak ‘n Shake expects more than 20,000 customers to sing “Happy Birthday” simultaneously across its 529 U.S. locations. As they […]
International Food and Beverage Creative Excellence Awards are pleased to announce the various winners of 16th FAB Awards. The ceremony for the 16th edition of the Awards was held last night at the quintessentially British – The Hurlingham Club in London. The big winners of the night included AMV BBDO, who went home with the […]
This June, innocent will be relaunching its successful veg pot range with three brand new recipes and three improved ones. Development of the new range has focused on providing consumers with a much more diverse range of spice levels, health benefits and methods of cooking, as well as using brand new ingredients. The three new […]
HECK and Hip Hop legend Tim Westwood are channelling their inner pimps in a tongue-in-cheek series of online videos. The campaign has been created by Partners Andrews Aldridge to coincide with National BBQ Week next week. The ‘Pimp that BBQ’ campaign is a series of entertaining short films through Vine, Instagram and Youtube. In the […]
[fvplayer src=’http://assets.mcdonalds.co.uk/UK/Promotions/mcd-myburger-2014/MyBurger_homepage_loop.webm’ width=560 height=315] McDonald’s UK is holding an online competition for five brand new burgers to be sold in stores this fall. Teaming up with digital agency Razorfish London, an online “burger builder” allows fans of the fast food chain to customize their own unique burger—the users will have to build their burger from […]
Customers around the globe will soon notice something different at McDonald’s. The brand will change the look of its iconic red French fry packaging globally with bold, new artwork to celebrate the upcoming FIFA World Cup in Brasil. In addition, the new fry boxes will be the key to “unlocking” a new Augmented Reality (AR) […]
Cape Cod Potato Chips, known for kettle-cooked potato chips with a ridiculously good crunch, adds two savory new cheese varieties to the snack aisle with the launch of Buffalo Cheddar Waffle Cut and 40% Less Fat Aged White Cheddar & Sour Cream. “At Cape Cod we’re always looking for enticing new flavor combinations that complement […]
Cereal and milk is America’s number one breakfast combination and to give cereal lovers even more options, Kellogg’s is launching two new wholesome and delicious cereals made with whole grains. New Kellogg’s Jif Peanut Butter cereal is made with real Jif peanut butter. It has 100 calories and 8 grams of whole grains, along with […]
A restaurant named “The Picture House” lets its customers pay by posting a photograph on Instagram. This pop-up restaurant was set up for a day in London, and served to promote a new range of frozen meals by the food company Bird’s Eye. Diners were served a two-course meal. Before dining, they would take a […]
The International Food and Beverage Creative Excellence Awards are delighted to announce that Kit Kat has been named the 2014 Brand of The Year, bagging a total of 4 nominations across the various categories. The chocolate brand was awarded for having multiple projects recognised in different media categories. “Kit Kat’s ideas were innovative and exciting […]