The Uncle Ben’s Brand, the number-one selling brand of rice in the United States, has teamed up with New York-based celebrity chef Marcus Samuelsson to announce the third annual Ben’s Beginners Cooking Contest, designed to inspire healthy lifelong eating habits by encouraging parents and kids to cook together. Parents with children in grades K-8 can […]
The Japanese are known for their quirky products, and a restaurant in Tokyo, Zenyaren, has come up with a bizarre dish—meat skewers frozen in blocks of gelatin collagen. Diners have to lick the frozen collagen to get at the meat—this dish is served as the Japanese believe that eating collagen will reverse the effects of […]
Mondelēz International brands Maynards, Bassetts and the Natural Confectionery Company have teamed up to run their biggest-ever on-pack promotion, created by Initials and featured on 21 million packs. The nationwide ‘Win Nothing but Fun Every Day’ campaign runs from now until 4th October 2014. Everyone who enters will win a prize or reward from a […]
Whether you’re taking that last summer camping trip, packing your duffle bag for the dorm room or backpack for school, it’s time to get outside and savor the rest of summer. Maximize the remaining sunshine with Bear Naked Granola’s Real Nut Energy Bars in four delicious flavors – Peanut Butter, Chocolate Chip Peanut Butter, Maple […]
M&M’s, the world’s biggest chocolate brand, celebrated the grand opening of its first M&M’S World store in Asia – M&M’s World Shanghai – on vibrant East Nanjing Road. Creating 130 new jobs, the 1,600-square-meter ‘retail-tainment’ destination is the first in Asia – showcasing the strong growth of the M&M’s brand in China and throughout Asia. […]
The fans have spoken – in an “Xtreme” way. For the first time, Snickers Brand offered consumers the chance to select the name of a new product through an exclusive vote on the brand’s Facebook page. Mars Chocolate North America announced the fans’ satisfying choice – Snickers Xtreme. The moniker is appropriate for a delicious new product […]
Hard Rock Cafe is shutting down Hollywood Boulevard for the second year in a row for its Run Hard Rock Cafe 5K to benefit My Friend’s Place. Registration is now underway for the race which will take place on Saturday, November 8, giving runners, walkers and rockers alike the chance to run alongside the imprints […]
As The Great British Bake Off begins another series, many amateur bakers across the nation will be donning their aprons in anticipation. However new research from Mintel reveals that the number of Brits baking in the home is falling. Whilst over five in six (85%) UK adults baked at home in 2013, this figure has […]
The National Peanut Board (NPB) announced the launch of PeanutAllergyFacts.org, a new website for parents, schools, foodservice executives and manufacturers. The site is designed to provide science-based information about peanut and food allergies, as well as links to resources about effective allergy management. The new site is a key element of a new awareness campaign […]
McDonald’s has renewed its sponsorship of the UK’s football associations for a further four years, pledging to supply 250,000 kits to local football clubs. The fast-food chain, which first signed up as the Football Association’s (FA) Community Partner in 2002, said it remains committed to raising the standards of football facilities at a grassroots level. […]