McVitie’s in £12m Brand Relaunch With JKR

McVitie’s in £12m Brand Relaunch With JKR

http://www.youtube.com/watch?v=KOmIDhBDoww United Biscuits is relaunching its McVitie’s biscuit brand in a £12 million marketing push. The brand campaign aims to evoke ‘the emotional role biscuits play in our lives’. The project sees all United Biscuits sweet products (with the exception of Go Ahead!) brought under the McVitie’s brand. This will include Penguin Bars and Jaffa […]

Canadian Fans Take Centre Stage in Celebrating 50 Years of Nutella

Canadian Fans Take Centre Stage in Celebrating 50 Years of Nutella

To mark World Nutella Day, Ferrero Canada invites Canadians to join in the global festivities celebrating Nutella’s 50th birthday. The global campaign is the first of its kind for the company. Nutella fans around the world are being asked to share their own personal Nutella stories online at www.nutellastories.com in the form of text postings, […]

McDonald’s Reveals How Its Chicken McNuggets Are Made

McDonald’s Reveals How Its Chicken McNuggets Are Made

To prove that its chicken McNuggets are not made from the pink goop we’ve seen on the internet, McDonald’s Canada released a behind-the-scenes video of its nugget-production facility in Ontario, Canada. According to the video, the McNuggets are actually made from fresh chicken breast meat. The chicken breast is first ground up together with chicken […]

Gino D’Acampo Challenges High Street Coffee Chains with Launch of £1 Coffees

Gino D’Acampo Challenges High Street Coffee Chains with Launch of £1 Coffees

Popular Italian chef, TV personality and entrepreneur, Gino D’Acampo, has announced that all coffees served in ‘My Pasta Bar’ outlets will cost just one pound, in a move that throws the gauntlet to high street coffee chains who are charging considerably more for comparative drinks. “In Italy, we don’t believe that great coffee should be […]

Dunkin’ Donuts Celebrates The World’s Love Of Chocolate

Dunkin’ Donuts Celebrates The World’s Love Of Chocolate

Dunkin’ Donuts, one of the world’s leading baked goods and coffee chains, is celebrating the world’s love of chocolate this February with a lineup of deliciously indulgent donuts and beverages. All month long at participating Dunkin’ Donuts restaurants across Europe, Dunkin’ Donuts will be offering its guests Chocolate Lover’s Heart Donuts and Dark Chocolate Mocha […]

Nestlé Launches First Ever Super Bowl Ad

Nestlé Launches First Ever Super Bowl Ad

http://www.youtube.com/watch?v=tnC4vhEiEf4 For the first time, Nestlé is launching a new product during the United States Super Bowl, which is among the most widely viewed sporting events in the world. The game is watched by an estimated 108 million people and the half-time show, with its adverts, performances by A-list celebrities and entertainers, has become as […]

Melt Your Lover’s Heart this Valentine’s Day at the Chololate Boutique Hotel

Melt Your Lover’s Heart this Valentine’s Day at the Chololate Boutique Hotel

Want to melt your lover’s heart this Valentine’s Day? Why not choc into the deliciously different Chocolate Boutique Hotel in Bournemouth where this year’s special Valentine’s Day package is being described as the ultimate night for chocolate lovers! Named one of the top six novelty hotels in the world by the Sunday Times Travel Magazine, […]