Ocado chairman Stuart Rose, himself a former head of M&S, has called on the High Street retailer to embrace online grocery services in the face of growing consumer demand. The internet grocery specialists believe that the market is set to explode as consumers shirk the High Street in favour of the online superhighway. At present […]
http://www.youtube.com/watch?v=9tFm1_EBUeA Who can resist a juicy story – or a sandwich? Wendy’srecently launched Pretzel Pub Chicken sandwich has fueled a second wave of pretzel passion among consumers and has spiraled into another online love fest. Wendy’s is once again tapping into the social trend of turning tweets into spoken words with an over-the-top video series. […]
7-Eleven, the largest convenience store chain in the world with more than 50,900 stores in sixteen countries, introduced a new look in the US. The new store was designed by Ohio-based WD Partners. The new logo features the “7” of the old 7-Eleven logo paired with a lowercase “eleven” in white, on a black background […]
http://www.youtube.com/watch?v=x5NRcZhP6a8 Unilever has been banned from running two Flora ads that make unjustified claims about its Pro-Activ spread. The Advertising Standards Authority received two complaints about two ads by Adam & Eve/DDB, which feature two women who lowered their cholesterol levels with Flora Pro-Activ. The complainants questioned whether the ads’ claim that “no other food […]
Burton’s Biscuit Company is set to launch an out of home campaign to promote Wagon Wheels Wheelies. Created by VCCP, and bought by UM London, the campaign will launch on 21 October and is set to run until mid-November. The campaign is set to include six-sheet posters featuring Wagon Wheels Wheelies images with the strapline […]
With the school year in full swing, fall’s arrival and the busy holiday season around the corner, Stacy’s Snacks introduced Stacy’s Bake Shop Bakery Crisps, a sweet and savory line-up of artisan bakery bread snacks ideal for a quick “time out” from it all. The remarkably tasty crisps are made from real bakery breads, which […]
http://www.youtube.com/watch?v=K6aY-RDWDFM#t=25 A Moscow restaurant owner is hiring only sets of twins in a novel bid to attract new customers. The Twin Stars diner employs identically-dressed siblings to serve its clients with food and drink, reports the BBC. Owner Alexei Khodorovsky said he wanted to find a way to attract diners in a competitive dining scene. […]
http://www.youtube.com/watch?v=Km8SIURSrQ4 First Milk has launched a £1m advertising campaign for the Lake District Dairy Co. featuring the voice of Julie Walters. The TV ad, created by Glasgow-based agency Frame in conjunction with Th1ng and The Gate, introduces ‘The Land of Milk and Bunny’ and characters Cow and Bunny, with Walters providing the voiceover for Cow. […]
Outback Steakhouse is petitioning for a “Steakhouse Summit,” by extending an invitation to the nation’s leaders. The dinner table is the place for American families to connect and solve problems, so perhaps it’ll work for the government. Outback Steakhouse is reserving a table for four at 4821 North First Street in Arlington, located eight miles […]
http://www.youtube.com/watch?v=_vzHPVVshIE Deutsch have launched their latest campaign for Diamond, called Diamond Nut Fantasies. Recognizing that the average cook rarely get the praise and appreciation they deserve, this series of YouTube spots plays with the idea that baking them a treat with Diamond Nuts could help people transform to be the husband, neighbor, child and boyfriend […]